Navigation Links
Study: Consumers value safer food more than current analyses suggest
Date:2/8/2011

n condition," Roe said. "What we're saying is, let's think of a method where we can assign a value to that avoided case as well as one for a person who misses work and pays $20 to go to a doctor.

"To hedge their bets, would people be willing to pay $2 a year, $5 a year, to limit the odds they're going to get sick from 1 in 100 down to 1 in 1,000? That's the data you really want."

Roe and Teisl analyzed surveys from 3,511 individuals. In the questionnaire, they set up six hypothetical scenarios around the purchase of either a package of hotdogs or a pound of hamburger. They set prices for the packages both "status quo" foods and those treated with either ethylene gas processing or electron beam irradiation to reduce contaminants and then laid out a variety of probabilities that the treated or untreated food packages contained contamination with either E. coli or listeria, another pathogen that can cause food-borne illness.

They followed by asking respondents to choose one of three actions: buy the food treated with the pathogen-reducing technology, buy their usual brand, or stop buying this product altogether.

The results showed that consumers will reach a limit to how much they want to pay to reduce their chances of getting sick. If the treated product cost only 10 cents more than an untreated package, about 60 percent of respondents said they'd buy the improved product. But when that higher price reached $1.60 more per package, less than a third would opt for the treated product.

The structure of the survey also allowed researchers to see the influence of human behavior and opinions on likely illness outcomes.

"A lot of other research is about what goes into your mouth. But you have a lot of leeway between when you pick food up in a store and when you decide whether you're going to take a bite," Roe said. "What we're saying is this is not just about people who got sick, it's about everyone who could become sic
'/>"/>

Contact: Brian Roe
roe.30@osu.edu
614-688-5777
Ohio State University
Source:Eurekalert

Page: 1 2 3 4

Related medicine news :

1. Study: African-American men say doctor visits are often a bad experience
2. Pitt study: End-of-life decisions take longer if patient hasnt shared wishes with family
3. Study: Abuse rates higher among deaf and hard-of-hearing children compared with hearing youths
4. Henry Ford Hospital study: Shoulder function not fully restored after surgery
5. U-M study: Kids frequently exposed to medical imaging procedures that use radiation
6. Penn study: Hospital CPR quality is worse at night
7. Study: Tai Chi relieves arthritis pain, improves reach, balance, well-being
8. UF study: Emotional effects of heavy combat can be lifelong for veterans
9. VCU study: Researchers discover a drug combination that shrinks tumors in vivo
10. Study: Doctors overprescribe antibiotics for respiratory infections
11. Study: How Palestinian and Israeli children are psychologically scarred by exposure to war
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/22/2014)... Losing Weight Your Body’s Way , In a world ... face, it certainly can be difficult to choose the right ... favor by doing it the healthy way? Set aside the ... your body, exercise regularly, and choose foods with the most ... you need to exercise more and eat less. Despite the ...
(Date:10/22/2014)... By Steven Reinberg ... -- Infants who quickly add weight and length may be ... study suggests. In adults, certain genes have been linked ... promote proportionate gains in fat and lean muscle, the researchers ... be heavier and taller. By ages 2 and 3, however, ...
(Date:10/22/2014)... News) -- Measures taken by Firestone officials at the ... have limited the spread of the disease there and ... Natural Rubber Co. provides health services to about 80,000 ... populated communities. Between Aug. 1 and Sept. 23, ... those 80,000 people. That incidence rate of 0.09 percent ...
(Date:10/20/2014)... (PRWEB) October 20, 2014 Allegheny General ... procedure that enables physicians to repair a damaged mitral ... MitraClip system, developed by Abbott Vascular ... a progressive and life-threatening condition in which the heart’s ... to flow backward from the heart’s left ventricle into ...
(Date:10/20/2014)... October 20, 2014 hc1.com today ... secure cloud solution that enables healthcare organizations of ... ultimate healthcare-specific customer relationship management (“CRM”) solution. , ... unique needs of the healthcare industry, the hc1 ... providers and patients by combining healthcare CRM, HIPAA-compliant ...
Breaking Medicine News(10 mins):Health News:ReductionGuruMD Presents Ways to Improve Your Weight Loss Results 2Health News:Tall, Heavy 1-Year-Olds May Be at Risk for Obesity Later, Study Finds 2Health News:Tire Company Sets Standard for Ebola Care in Liberia: CDC 2Health News:Allegheny General Hospital Introduces New, Beating-Heart Procedure for Mitral Valve Repair 2Health News:Allegheny General Hospital Introduces New, Beating-Heart Procedure for Mitral Valve Repair 3Health News:Healthcare Relationship Management (HRM) Leader hc1.com® Launches hc1® Quick Start™ 2
... ... site called Muscle and Fitness Trainer has launched several new features to help its members ... a Motivate Me feature. , ... ,(PRWEB) January 27, 2010 -- Muscle and Fitness Trainer ...
... , WASHINGTON , Jan. ... the U.S. Census Bureau: , (Logo: http://www.newscom.com/cgi-bin/prnh/20090226/CENSUSLOGO ) , ... , Profile America — Wednesday, January 27th . ... the first U.S. city to treat its water supply with fluoride. ...
... , New member-led union caps first year ... grabs and secret deals with employers , LOS ANGELES ... day after SEIU seized control of California,s healthcare union ... Kaiser hospitals and clinics have voted to take back their union ...
... The following statement is attributed to Bruce Yarwood , ... Jan. 26 The American Health Care Association and National ... and strengthening the ability of our nation,s long term care sector ... base, must be twin cornerstones of the 2010 legislative agenda that ...
... Health care a basic human right, say bishops , Don,t ... follow Hyde and not pay for elective abortions , WASHINGTON , ... to work on health care reform to provide access for everyone, protection of ... January 26 letter signed by Cardinal Daniel DiNardo of ...
... SALEM, N.H. , Jan. 26 ALPCO Diagnostics ... of total proinsulin (I and II) in rats and mice.  These methods ... in bacteria and purified from inclusion bodies, and were first introduced in ... June 2009 . , Both the Rat Proinsulin ELISA and ...
Cached Medicine News:Health News:Personal Training Web Site, the Ultimate Resource for Online Fitness Training and Nutrition 2Health News:Personal Training Web Site, the Ultimate Resource for Online Fitness Training and Nutrition 3Health News:Personal Training Web Site, the Ultimate Resource for Online Fitness Training and Nutrition 4Health News:U.S. Census Bureau Daily Feature for Jan. 27 2Health News:Kaiser Workers Vote to Join NUHW, Reject SEIU in Three Elections 2Health News:Kaiser Workers Vote to Join NUHW, Reject SEIU in Three Elections 3Health News:Statement From the American Health Care Association and National Center for Assisted Living in Anticipation of President Obama's State of the Union Address 2Health News:Bishops Urge Congress to Resume Work on Health Care With Access for All, Protection of Life, Conscience Rights 2Health News:Bishops Urge Congress to Resume Work on Health Care With Access for All, Protection of Life, Conscience Rights 3Health News:ALPCO Announces the Launch of Rat and Mouse Proinsulin ELISA Kits 2Health News:ALPCO Announces the Launch of Rat and Mouse Proinsulin ELISA Kits 3
(Date:10/22/2014)... , Oct. 22, 2014 WHEN: Wednesday, ... Online, complimentary registration available at: http://bit.ly/1yStiU9 ... Archana Vidyasekar and Visionary Innovation Research Group ... wireless electricity, self-assembling materials, nanobots and flexible ... which will transform our lives in the ...
(Date:10/22/2014)... JOLLA, Calif. , Oct. 22, 2014 ... RGLS ), a biopharmaceutical company leading the ... microRNAs, today announced that it has demonstrated ... an ongoing clinical study evaluating RG-101, a ... the treatment of hepatitis C virus infection ...
(Date:10/20/2014)... , Oct. 20, 2014  Luoxis Diagnostics, ... MKT: AMPE), today announced that its academic collaborators ... and research potential for its novel RedoxSYS Diagnostic ... (ORP) in the body in response to injury ... of ORP as a clinical marker will be ...
Breaking Medicine Technology:Futuristic Technologies That Will Transform Our World Beyond 2030 2Futuristic Technologies That Will Transform Our World Beyond 2030 3Futuristic Technologies That Will Transform Our World Beyond 2030 4A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 2A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 3A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 4A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 5A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 6A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 7A Single Subcutaneous Dose of 2mg/kg of RG-101, Regulus' Wholly-Owned, GalNac-Conjugated anti-miR Targeting microRNA-122, Demonstrates 4.1 log10 Mean Viral Load Reduction as Monotherapy at Day 29 in Patients with Varied HCV Genotypes and Treatment H 8Luoxis to Highlight RedoxSYS at Two Upcoming Scientific Conferences 2Luoxis to Highlight RedoxSYS at Two Upcoming Scientific Conferences 3Luoxis to Highlight RedoxSYS at Two Upcoming Scientific Conferences 4Luoxis to Highlight RedoxSYS at Two Upcoming Scientific Conferences 5
... to Advance for Treatment of AllergySAN DIEGO , ... focused on the development of novel Toll-Like Receptor 8 ... inflammatory diseases, announced today that it has initiated a ... TLR8 agonist for the treatment of allergic rhinitis. The ...
... Percent of Newly Diagnosed Patients Receive a Drug Within ... New Report from Decision ResourcesWALTHAM, Mass., April 15 ... the world,s leading research and advisory firms focusing on ... that less than 30 percent of their use of ...
Cached Medicine Technology:VentiRx Pharmaceuticals Initiates Phase I Clinical Trial of VTX-1463, a Novel TLR8 Agonist for the Treatment of Allergic Rhinitis 2Surveyed Neurologists Anticipate That Less Than 30 Percent of Their Use of Emerging Oral Agents in Multiple Sclerosis Will be in the First Line 2Surveyed Neurologists Anticipate That Less Than 30 Percent of Their Use of Emerging Oral Agents in Multiple Sclerosis Will be in the First Line 3
... Laboratories is a national reference laboratory and ... and development. ARUP offers an extensive test ... tests in clinical and anatomic pathology. Owned ... clients include more than half of the ...
... is a national reference laboratory and a ... development. ARUP offers an extensive test menu ... in clinical and anatomic pathology. Owned by ... include more than half of the nation's ...
... reference laboratory and a worldwide leader in ... an extensive test menu of highly complex ... anatomic pathology. Owned by the University of ... half of the nation's university teaching hospitals ...
... national reference laboratory and a worldwide leader ... offers an extensive test menu of highly ... and anatomic pathology. Owned by the University ... than half of the nation's university teaching ...
Medicine Products: