Navigation Links
Stern Communications Wins and Helps Launch Healthcarebluebook.com
Date:1/22/2009

WASHINGTON, Jan. 22 /PRNewswire/ -- Stern Communications, a public relations and marketing strategy firm, just helped launch its new client www.healthcarebluebook.com. The start-up web service helps people determine fair prices in their zip code for healthcare services.

Stern Communications specializes in transforming complex health and science information into strategic communications resources and campaigns aimed at the general public.

If you pay for your own healthcare, have a high deductible or need a service your insurance does not fully cover, the Healthcare Blue Book can help. It provides prices for surgery, hospital stays, doctor visits, medical tests and much more. The web site is modeled after consumer pricing guides such as Lending Tree, Expedia and ServiceMagic.

"I'm a convert," said Aimee Stern, president of Stern Communications. "Those of us who grew up with managed care never bothered to ask what healthcare services cost ahead of time. I wouldn't buy a house, car or any other big ticket service without market research. Now I'm doing it with healthcare."

Healthcarebluebook.com is the brainchild of Dr. Jeffrey Rice, an E-health veteran who launched, among other firms, CareSteps.com which provides research-based health information to consumers.

"We've worked with Aimee on other healthcare projects and she excels at helping to develop concise messages and materials, and promoting them through national consumer and business media. We're very pleased that Stern Communications is working with us on this project."

To help senior marketing executives navigate the financial crisis, Aimee recently launched a blog that provides great ideas from marketing and advertising conferences, research, experts and a variety of other sources. Called "Expert Marketing in Tough Economic Times," it is based on her experience as a freelance writer covering marketing and advertising for The New York Times, Business Week, Adweek and a newsletter she developed called The Marketing Report.

To check out "Expert Marketing in Tough Economic Times" go to sterncommdc.blogspot.com. To learn more about Stern Communications go to www.sterncommdc.com


'/>"/>
SOURCE Stern Communications
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. UT Southwestern researchers find drug-coated stents less risky for heart bypass patients
2. Statement From SEIU International President Andy Stern on UHW Leaders Response to the Jurisdiction Decision
3. Baxter and Northwestern University partner to target new life sciences projects
4. UT Southwestern University Hospitals transplant program recognized for increasing organ donor rates
5. EAU 2nd Eastern Mediterranean Meeting expected to highlight cystectomy
6. Eastern Life & Health Introduces New Vision Product
7. Childhood anxiety disorders can and should be treated, according to UT Southwestern national expert
8. Case Western Reserve professor helps control infectious diseases with models and math
9. The Western Community Shows Its Heart by Wearing Pink!
10. Pharmaceutical Water Markets, the Economic Crunch Creates New Opportunities in Southern and Eastern Europe
11. Interferon needed for cells to remember how to defeat a virus, UT Southwestern researchers report
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/23/2017)... ... June 23, 2017 , ... ... needed and will ultimately do significant harm to people with all chronic conditions, ... , "While it leaves in place the Affordable Care Act (ACA) requirement that ...
(Date:6/23/2017)... ... June 23, 2017 , ... Dr. Ran ... York, has recently begun offering three new minimally invasive procedures to patients who ... and reducing downtime, Dr. Rubinstein is excited to bring microneedling, microneedling facials, and ...
(Date:6/23/2017)... (PRWEB) , ... June 23, 2017 , ... ... cooking is essential, and two new videos highlight the importance of correctly using ... Christine Bruhn, Ph.D., who has done extensive research on consumer food safety habits. ...
(Date:6/23/2017)... ... ... Ross Insurance Agency ( http://www.rossinsuranceagency.com ) saves clients thousands ... recent update of flood zones, more people than ever are in flood zone ... reflect the actual risk in flood zone areas during a time when FEMA ...
(Date:6/23/2017)... ... June 23, 2017 , ... All-Star Insurance, a family managed ... clients throughout eastern Texas, is announcing the launch of a new charity drive to ... statistics in the United States reveal that an estimated 252, 710 new cases of ...
Breaking Medicine News(10 mins):
(Date:5/30/2017)... May 30, 2017 Therapix Biosciences Ltd. (Nasdaq: ... in the development of cannabinoid-based drugs, today announced ... overview at three upcoming scientific and investor conferences ... Micro Invitational: ... Date:                     Wednesday, ...
(Date:5/26/2017)... 26, 2017  Endo International plc (NASDAQ: ENDP ... CEO, will represent the Company in a fireside chat at ... Tuesday, June 13, 2017 at 10:40 a.m. PT / 1:40 ... in Rancho Palos Verdes, CA. ... will be available on the Company,s website at http://www.endo.com/investors/overview ...
(Date:5/24/2017)... , May 24, 2017  ivWatch LLC ... Equipment Manufacturer (OEM) Board to enable seamless integration ... patient monitoring systems, infusion pumps and other devices. ... will be able to help health care customers ... reduced risks related to IV therapy. ...
Breaking Medicine Technology: