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StayWell Custom Communications Announces Strategic Alliance with Siteimprove
Date:6/8/2009

ering addresses a real need in this market," said Dave Bennett, Senior Vice President of Interactive Solutions for StayWell Custom Communications. "We are extremely excited about working with Siteimprove to offer this unique service to the health care market."

SCC will be working directly with its clients as well as through its associated Content Management System (CMS) strategic alliances and partners to make this new service available.

"Siteimprove chose to align itself with StayWell Custom Communications because the company is the clear market leader in health content and online solutions and we're thrilled to be able to support their strong interactive solutions," said Morten Ebbesen, president and CEO of Siteimprove.

About StayWell Custom Communications (SCC)

StayWell Custom Communications is the leader in custom health content solutions delivered via variety of sophisticated technology platforms. Our interactive offerings include robust web platforms, online health libraries, e-mail marketing programs, and an extensive range of multimedia tools including video, podcasts and animations. The company serves hundreds of clients representing several channels in the healthcare industry: hospitals and health systems; health plans; employers; and retail organizations. StayWell Custom also offers a comprehensive range of print and print/interactive integrated solutions to meet a broad range of clients' marketing and communication needs.

SCC is a member of the StayWell family of companies, which includes Krames, StayWell Health Management, StayWell Consumer Health Publishing (A Harvard Medical School Strategic Alliance), Vitality Communications, StayWell Productions and The Red Cross Strategic Business Alliance. StayWell, which is a division of MediMedia USA, represents the largest patient education and consumer health information publisher in North America.

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