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Staffing Agency Hires Local Television News Team, Launches Broadband Network for Nurses
Date:10/2/2007

n the news that matters to the nursing field. Practicing RNs, nursing students and the healthcare population can benefit from the rich media experience. "And it's as simple as watching television," said Glasser.

Access Nurses' first media venture was 13 Weeks, a reality show about six traveling nurses on assignment in southern California. The project aimed to fight the nursing shortage and get more people excited about the profession. 13 Weeks has received 3.5 million visits, and it was the winner of the Media Award from the American Academy of Nursing. All six full-length episodes of 13 Weeks can be viewed on NurseTV.com.

Hospitals across the nation are facing a critical shortage of nurses, a crisis that is expected to grow as the baby-boomer generation continues to age. In fact, the U.S. Department of Labor predicts that the country will have more than 600,000 unfilled nursing positions by the year 2020. "Registered nurses are projected to create the second largest number of new jobs among all occupations," according to the U.S. Department of Labor.

"We hope that NurseTV.com will give the general public a realistic window into the lives of nurses and encourage more people to join the profession," said Braynin.

About NurseTV.com

NurseTV.com (NTV) is the Internet television network for nurses, and it is the only broadband network devoted exclusively to the nursing profession. NTV features original video programming on a variety of nursing and healthcare topics, including news updates, interviews, profiles and feature stories, clinical information and travel nursing, plus coverage of events and conferences.

Using advanced video technology, high-quality streaming video and an easy- to-use Web portal, NTV provides nurses, healthcare professionals and consumers with 24-hour-a-day access to the latest in nursing news, information and entertainment. And by traveling the nation in search of nursing news and stories, the NTV news team pro
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SOURCE Access Nurses
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