Long-time local partners cite proprietary research, strategic planning and
superior creative as keys to their success
INDIANAPOLIS, Jan. 31 /PRNewswire/ -- On the heels of winning two major national advertising awards at the Consumer Health World Conference in Chicago this fall, St.Vincent Hospitals and its advertising agency Publicis Indianapolis have again taken top honors in a national awards program.
The Service Industry Advertising Awards (SIAA) revealed this week that
St.Vincent and Publicis jointly earned four Gold Awards and one Merit Award
for:
-- New Media (web site) Category, MyStory.Stvincent.org -- Gold Award
-- St.Vincent Hospitals
-- Peyton Manning Children's Hospital at St.Vincent
-- St.Vincent Women's Hospital
-- St.Vincent Bariatric Center of Excellence
-- Radio Advertising Category, Tiny Successes Quads -- Gold Award
-- St.Vincent Women's Hospital
-- Magazine Ad Category, Pediatrics Specialty Care/Nicholas -- Gold Award
-- Peyton Manning Children's Hospital at St.Vincent
-- Publication/In House Category, Healthy Spirit Magazine -- Gold Award
-- St.Vincent Hospitals
-- Total Advertising Campaign Category, Pediatrics Specialty/Nicholas --
Merit Award
-- Peyton Manning Children's Hospital at St.Vincent
Nearly 2,000 entries from all 50 states were received in this year's
Service Industry Advertising Awards. A national panel of judges evaluated
and rated entries in twelve groups and twenty-seven categories. According
to SIAA Executive Director Jan Michael Lok, more than 250 advertising
agencies and 800 service institutions participated in the fifth annual SIAA
Awards, making it the fastest growing advertising awards program in the
country. A national panel of judges reviewed every entry for execution,
creativity, quality, consumer appeal and overall breakthrough advertising
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