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South Florida Dermatologists Win Over Golf Fans With Sun Safety Outreach at LPGA Playoffs
Date:12/8/2008

lier, MD (Co-chair), Lynora Curtis, MD, Dana Corpus Holl, MD, Shauna Kay Kranendonk, MD, Ricardo Mejia, MD, Marta Rendon, MD (Co-chair), Leonid Trost, MD, Jill Waibel, MD and Donna Ann Zeide, MD. Additional volunteer support was provided by: Marianna Blyumin, MD, Shawna Hardy, and Martha Viera, MD. Boston University medical students Cindy Bae and Lisa Nguyen conducted sun damage assessment surveys. Medicis representatives Matt Woodall and Todd Goldberg also assisted with the outreach.

Highlights from this event include:

-- Board-certified dermatologists conducted 249 skin cancer screenings for fans, LPGA Tour caddies and members of the media;

-- 36% of the individuals screened were referred for further diagnosis/biopsy of suspicious sites presumptively diagnosed as skin cancers;

-- Volunteers performed 196 sun damage assessments with the UV reflectance unit;

-- 12,000 samples of free broad-spectrum sunscreen were distributed to the public with reminders to "re-apply every nine holes";

-- West Palm Beach Mayor Lois Frankel supported the WDS initiative by proclaiming a citywide "Play Safe in the Sun" Day to help raise awareness of the importance of sun protection.

The 3-year outreach campaign is made possible through a generous grant from L'Oreal USA to the WDS Foundation. Product donations were provided by Garnier, Lancome and La Roche-Posay.

WDS members Adrienne Stewart, MD (Denver, CO) and Michel McDonald, MD (Nashville, TN) serve as co-chairs of the WDS Service Committee, leading the national Play Safe in the Sun campaign. The volunteer outreach draws from the organization's 1,600 members to heighten sun safety awareness and promote healthy skin practices among outdoor sports enthusiasts. For further information, please visit: http://www.playsafeinthesun.org or
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SOURCE Women's Dermatologic Society
Copyright©2008 PR Newswire.
All rights reserved

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