Songbird Hearing Provides Revolutionary Alternative for Those Dealing With He...( Launch of the Disposable flexfit (TM...),Health

Launch of the Disposable flexfit (TM) Breaks down Longstanding Barriers to

Hearing Better

NEW BRUNSWICK, N.J., Sept. 24 /PRNewswire/ -- Songbird Hearing, Inc. today introduces a unique option for people dealing with mild to moderate hearing loss. It is estimated that 55 million Americans currently experience some degree of hearing loss, while concerns about cost, commitments, and inconvenience contribute to only one in five seeking a solution. Through the launch of its new disposable, digital hearing aid, Songbird will break down the barriers presented by traditional solutions, opening the door for many people who otherwise may continue to suffer.

Traditional hearing aids can cost as much as $6,000 and involve professional office visits and fittings to be effective. In comparison, the Songbird flexfit(TM) is now sold for $79, is available online or by phone, and can be easily adjusted to fit almost anyone without the need for a hearing exam.* And while traditional hearing aids require frequent battery replacement, Songbird's custom components and integrated battery contribute to 400 hours of active use. Research indicates that people will use the aid for situational use, such as during business meetings, while watching television, at family gatherings, or participating in worship services. When used this way, Songbird will last for two to six months, and then can be simply replaced with a brand new unit, eliminating the need for the professional maintenance traditional hearing aids often require.

"The number of people living with unaddressed hearing loss is truly staggering," said Christopher DiCostanzo, president and CEO of Songbird Hearing, Inc. "Through the launch of the flexfit, Songbird Hearing hopes to improve the lives of those who want to hear better, but have been hesitant to take the first step because of the hassle and expense typically associated with traditional hearing aids. Our disposable heari
'/>"/>