Navigation Links
Social media initiative may help increase organ donations
Date:6/17/2013

A new social media initiative helped to boost organ donor registration rates, according to a new study published in the American Journal of Transplantation. The findings suggest that social media might be an effective tool for tackling a variety of problems related to public health in which communication and education are essential.

Organ donation rates in the United States have remained static while increasing numbers of individuals join transplant waiting lists each year. To provide organs to the more than 100,000 patients in need, new efforts to boost organ donation through public education are clearly needed.

Andrew Cameron, MD, PhD, of The Johns Hopkins University School of Medicine in Baltimore, and his colleagues wondered whether social media could be used to reach more of the population and motivate them to become donors upon their death. Collaborating with Facebook, the Timeline platform on the social media site was altered to let users change their profile status to indicate "organ donor." When they did so, they were given a link to their official state donor registry, and a message was sent to their friends informing them of their new status. Their friends then had the opportunity to change their own status as well and to keep the message going.

When the investigators looked at the online registration activity in state registries for the weeks following Facebook's organ donor initiative, they saw a large spike in donor registration in all states. On the first day of the initiative, there were 13,054 new online registrations, representing a 21.1-fold increase over the baseline average of 616 registrations. This first-day effect ranged from 6.9-fold in Michigan to 108.9-fold in Georgia. Registration rates remained elevated in the following 12 days.

"Our research speaks to on-going efforts to address the organ availability crisis in the United States. It also suggests that social media and social networks may be valuable tools in re-approaching refractory public health problems," said Dr. Cameron. "However, the bump we saw did diminish over weeks, implying that more work is needed to assure sustainability or 'virality' in this case." He added that the long-term significance of this work will be realized only when the use of social media and social networks is examined in terms of its impact on the nation's organ supply.


'/>"/>

Contact: Amy Molnar
sciencenewsroom@wiley.com
Wiley
Source:Eurekalert

Related medicine news :

1. The Facebook effect: Social media dramatically boosts organ donor registration
2. Novant Health & Vein Specialists Educates Public About Safer, More Advanced Vein Treatments through Social Media Efforts
3. Two Social Security Reforms That Seniors Strongly Support
4. Newly-Released SSA Data Reveals a Record Number of People Received Social Security Disability Benefits in May of 2013
5. Top Rhinoplasty NYC Facial Plastic Surgeon Sam Rizk, MD, FACS, Sees Surge in Cosmetic Surgery Requests as a Result of Social Media
6. Sport-Social Hosts Block Party for Kids in Las Vegas
7. Cognitions Bridge Suite Now Includes Real Life Strategy and Intelligence Games That are Fun to Play and Develop Cognitive and Social Skills
8. Virginia Beach Plastic Surgeon Uses Social Media for Good Cause
9. NTU designs social media and web system that can predict dengue hotspots
10. FuneralFinancials.com Gives Advice Regarding Social Media
11. South Bay Vascular Center and Vein Institute Launches Social Media Campaign to Promote Foot Health Awareness, and Gives Tips to Keep Feet Healthy
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/25/2016)... ... ... Bruton Memorial Library on June 21 due to a possible lice infestation, as reported by ... lice: the parasite’s ability to live away from a human host, and to infest common ... the event that lice have simply gotten out of control. , As lice are a ...
(Date:6/25/2016)... Oklahoma (PRWEB) , ... June 25, 2016 , ... ... both athletes and non-athletes recover from injury. Recently, he has implemented orthobiologic procedures ... Oklahoma City area —Johnson is one of the first doctors to perform the ...
(Date:6/24/2016)... Marne, Michigan (PRWEB) , ... June 24, 2016 , ... ... To deal with these feelings, many turn to unhealthy avenues, such as drug or ... Center of Marne, Michigan, has released tools for healthy coping following a traumatic event. ...
(Date:6/24/2016)... ... June 24, 2016 , ... Global law firm Greenberg Traurig, ... Elite. The attorneys chosen by their peers for this recognition are considered among the ... Traurig Shareholders received special honors as members of this year’s Legal Elite Hall of ...
(Date:6/24/2016)... ... , ... People across the U.S. are sharpening their pencils and honing their ... in which patients and their families pay tribute to a genetic counselor by nominating ... of Genetic Counselors (NSGC) Annual Education Conference (AEC) this September. , In April, ...
Breaking Medicine News(10 mins):
(Date:6/26/2016)... 2016 Jazz Pharmaceuticals plc (Nasdaq: ... Hart-Scott-Rodino Antitrust Improvements Act of 1976, as amended ("HSR"), ... Inc. ("Celator"; Nasdaq: CPXX ) expired effective ... As previously announced on May 31, 2016, ... agreement under which Jazz Pharmaceuticals has commenced a tender ...
(Date:6/24/2016)... 24, 2016  Collagen Matrix, Inc., ("Collagen Matrix") ... manufacturing of collagen and mineral based medical devices ... Bill Messer has joined the company ... leverage the growing portfolio of oral surgery, neurosurgery, ... Bill joins the Collagen Matrix executive team as ...
(Date:6/24/2016)... 24, 2016 Research and ... "Structural Electronics 2015-2025: Applications, Technologies, Forecasts" report ... In-Mold Electronics, Smart Skin, Structural Health Monitoring, ... Structural electronics involves electronic and/or electrical components ... replacing dumb structures such as vehicle bodies or ...
Breaking Medicine Technology: