Navigation Links
Smoothie King Expansion Signals International Trend Toward Healthy Living
Date:7/29/2009

NEW ORLEANS, July 29 /PRNewswire/ -- Smoothie King, the 1973 originator of the nutritional fruit smoothie, is showing its pioneering spirit again by leading the way to making healthy alternatives and high-quality meal replacements available to consumers in Japan.

Consumers in Tokyo will be the first in Japan to enjoy the Smoothie King lineup of nutritious products, with the first store planned to open in 2010. Japan makes sense as the latest Smoothie King market, because there is an opportunity to fill in the market's gap for fruit smoothie options.

"Japan has historically been on par with the West for being a nation of early adopters of new products and cultural trends, and Japan already has a strong trend toward healthy diet and fitness," said Steve Kuhnau, Smoothie King's co-founder and CEO.

For its expansion into Japan, Smoothie King has partnered with Smoothies Asia Co. LTD, which is headed by Smoothie King's brand operator in Korea, Sung Wan Kim. Mr. Kim has been successful in developing 57 stores in the Republic of Korea, operating through his joint venture with Pacific Smoothies and Smoothies Korea.

"Smoothie King combines a cutting-edge concept with an extensive product offering that we believe will tap into the trend toward healthy living in Japan," said Kim. "We're looking forward to introducing Japan to the nutritious and great-tasting products of Smoothie King."

Smoothie King first opened internationally in Seoul, South Korea in 2003. "Personal fitness and healthy diet has been and remains very important to the people of South Korea, plus the market has the population volume we need to make it a good fit for the Smoothie King brand," said Kuhnau.

The company also recently announced its expansion into Egypt with 20 stores planned to open there in the next few years. Kuhnau stated, "Egypt consumers are just now starting to focus attention on health and fitness, and Smoothie King can help foster that trend and help consumers reach their fitness and health goals."

Signaling an International Trend

Consumption of healthier food and beverage choices is on the rise in the U.S., with the nutritional smoothie market expected to grow 10-13 percent over the next five years. But the trend is also an international phenomenon.

"There is a global trend toward healthy alternatives," said Cindy Kuhnau, Smoothie King's co-founder and senior executive vice president. "The trend is more pronounced in some markets over others, but there is a growing trend that has staying power and hits our product sweet spot of high-quality meal replacements."

That's why the vision for Smoothie King is to continue to expand into international markets, with the goal of reaching 10,000 stores worldwide. "We are prepared to move forward, but we are taking our time to locate the best markets for the brand, and to forge relationships with partners in whom we have great confidence," said Mrs. Kuhnau. "Our chief concern is in joining with partners who are willing to invest not only in our business, but in our philosophical system of making healthy alternatives a real option for all consumers."

Overall, Smoothie King opened 103 new stores last year and continues to expand with 34 stores opened since January 2009. Serving up a variety of healthy function-based smoothies, Smoothie King offers cutting-edge nutritional products and snacks in more than 600 locations across the globe.

About Smoothie King Franchises Inc.

Smoothie King is a privately held, New Orleans-area-based franchise company and the premier Smoothie Bar and Nutritional Lifestyle Center in the industry. Smoothie King offers guests the original nutritional fresh-blended smoothie and healthy retail products, including sports beverages, energy bars, healthy snacks, vitamin supplements, herbs, minerals and other sports nutrition products. Smoothie King opened its first store in 1973 and started as the first franchised smoothie bar/health food store in the United States in 1989, and currently has more than 600 units operating in 32 states and the Republic of Korea.


'/>"/>
SOURCE Smoothie King
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. From the Amazon Rainforest to a Smoothie Near You, Planet Smoothie Expands Superfoods Menu Selection
2. Goodbye needle, hello smoothie
3. Thirsting for Healthful Smoothie Recipes That got milk?
4. New Sun Shower(TM) Superfood Smoothies
5. Lifeway Foods Launches Starfruit, New Kefir Boutique Cafe Selling Frozen Kefir & Kefir Smoothies
6. Sunkist Naturals Glorious Greens Smoothie Features Marteks lifesDHA
7. Naked Juice Brings Consumers Happiness by the Billions With First 100% Juice Smoothie Containing Probiotics
8. Electronic Healthcare Network Announces Multi-State Expansion, Beginning in Buffalo, NY
9. RF Walsh Collaborative Partners Celebrates New Name & Expansion
10. Perot Systems Launches Website in Chinese to Support Expansion Into China
11. Medical Data Systems, Inc. (MDS) Announces Operations Expansion and Opening of its Primary Collections Operations Office
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/27/2016)... KS (PRWEB) , ... June 27, 2016 , ... TopConsumerReviews.com ... retailers of Eyeglasses . , Millions of individuals in the United States and ... have become a way to both correct vision and make a fashion statement. Even ...
(Date:6/26/2016)... ... 26, 2016 , ... Brent Kasmer, a legally blind and certified personal trainer is helping to ... app. The fitness app plans to fix the two major problems leading the fitness industry ... fits all type program , They don’t eliminate all the reasons people quit ...
(Date:6/25/2016)... , ... June 25, 2016 , ... "With 30 hand-drawn ... specific project," said Christina Austin - CEO of Pixel Film Studios. , ProHand ... all within Final Cut Pro X . Simply select a ProHand generator and ...
(Date:6/25/2016)... ... June 25, 2016 , ... Conventional wisdom preaches the benefits ... terms of the latter, setting the bar too high can result in disappointment, perhaps ... slow progress toward their goal. , Research from PsychTests.com reveals that ...
(Date:6/24/2016)... ... June 24, 2016 , ... The Pulmonary Hypertension Association ... it will receive two significant new grants to support its work to advance ... 25th anniversary by recognizing patients, medical professionals and scientists for their work in ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... Capricor Therapeutics, Inc. ... company focused on the discovery, development and commercialization ... in its ongoing randomized HOPE-Duchenne clinical trial (Halt ... its 24-patient target. Capricor expects the trial to ... 2016, and to report top line data from ...
(Date:6/23/2016)... 2016 , , , WHEN: ... 2016 , , , , LOCATION: , , , Online, ... , , EXPERT PANELISTS:  , , , Frost & Sullivan,s Global ... Bird; Senior Industry Analyst, Divyaa Ravishankar and Unmesh Lal, Program Manager ... pharmaceutical industry is witnessing an exceptional era. Several new demand spaces, ...
(Date:6/23/2016)... June 23, 2016 Revolutionary technology ... Oticon , industry leaders in advanced audiology and ... Oticon Opn ™, the world,s first internet connected ... for IoT devices.      (Photo: http://photos.prnewswire.com/prnh/20160622/382240 ... a number of ,world firsts,: , TwinLink™ ...
Breaking Medicine Technology: