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Smart for Life(TM) Introduces HeroFiber(TM) to Its Product Line
Date:7/6/2009

Powerful Ingredient Instrumental in Impacting Health

BOCA RATON, Fla., July 6 /PRNewswire/ -- Smart for Life(TM), the company famous for its Smart for Life Cookie Diet(TM), has successfully introduced HeroFiber(TM) into its products. HeroFiber(TM) is a blend of fibers including ForteFiber(TM) (Made by The Dow Chemical Company) and has been proven to reduce insulin, glucose and cholesterol levels in healthy individuals.

"The clinical research I have seen for ForteFiber(TM) was very impressive. When this fiber gave comparable results to some medications, I knew we must add it to our products. After many months of testing and development, we are happy to have succeeded!" says Dr. Sass (Sasson Moulavi, M.D.).

HeroFiber(TM) has been added to Smart for Life diet cookies, muffins and bagels. The health industry has been very critical in recent years of the food industry for over-processing food, which removes fibers. By adding these Super Fibers, Smart for Life now leads an innovative trend that is sure to increase.

"For those Americans who do not eat enough fiber, HeroFiber(TM) will certainly add to the daily requirement. The best part," explains Dr. Sass, "is that just 1 gram of HeroFiber(TM) will have the beneficial effects of ordinary fiber taken at much higher doses."

ABOUT SMART FOR LIFE(TM)

Smart for Life(TM) cookie diet is a comprehensive weight management approach to health and wellness which utilizes natural, hunger-controlling foods to deliver visible results. The company was started by Sasson Moulavi, M.D., "Dr. Sass," on the principle of improving people's lives by providing a quick, safe, easy and affordable means of weight control. Smart for Life's e-commerce program provides an accessible weight-loss management program to consumers across the country. In addition, over 30 weight-loss centers are each staffed with a medical doctor and provide in-person counsel to consumers, supporting the e-commerce program as well as the medical program. Over the past 7 years, Smart for Life(TM) has helped hundreds of thousands of people lose millions of pounds - improving their health, appearance and happiness. Please visit http://www.smartforlife.com or call 1.877.701.SASS for more information.

    CONTACT:

    Lisa Goodman
    1-561-394-5300 ext. 202
    lgoodman@smartforlife.com

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com.


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SOURCE Smart For Life Weight Management Centers
Copyright©2009 PR Newswire.
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