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Siemens Promotes May is Better Speech and Hearing Month on America's Largest Stage
Date:5/21/2009

Educating the public about hearing loss and the importance of hearing health

PISCATAWAY, N.J., May 21 /PRNewswire/ -- Siemens Hearing Instruments, Inc. celebrates May is Better Speech and Hearing Month in Times Square from May 11 through 28 in many cameo appearances. Siemens will air a 30-second hearing loss awareness video every hour on the ABC Times Square Jumbotron. In addition, 18 Siemens representatives will be in Times Square and various locations throughout Manhattan including Wall Street, Central Park South, and Grand Central Station to distribute educational materials about hearing loss. Siemens representatives will be wearing latest models of hearing instruments, showing the public advancements in technology and size to fit every lifestyle.

The Siemens video showcased at Times Square emphasizes the importance of being able to hear the beauty of sound and experience all of the emotion that comes from enjoying the decibels of life. It reminds viewers to have their hearing tested, and promote early detection and treatment. The educational brochures handed out at several NYC prime locations informs users about causes, signs of hearing loss, steps to address it, as well as showcasing today's hearing aid styles and technology.

"Siemens is dedicated to treating hearing loss in each individual patient, and that begins with meeting consumers and exposing them to causes, signs and available solutions," said Alina Urdaneta, VP of Marketing at Siemens Hearing. "Hearing loss prevents millions of Americans from hearing the things that make life enjoyable. This month-long street campaign in New York City is just part of our larger effort to spread awareness so that Americans who are living with this condition understand what is available for them to recapture quality of life."

Siemens Hearing Instruments is committed to educating consu
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SOURCE Siemens Hearing Instruments, Inc.
Copyright©2009 PR Newswire.
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