The Million Dollar Body Game was launched in January as the first online contest of its kind. Each month a male and female $10,000 winner are chosen and both are eligible for the $250,000 grand prize to be awarded in March of 2008.
Like other contestants, Dottie submitted the story of her transformation, with before and after photos, and was chosen as the female $10,000 winner for the month of October. Web visitors can follow her story at http://www.MillionDollarBody.com.
"At Beachbody, we're billing this as the ultimate win-win because there are no complaints -- every Beachbody and Million Dollar Body customer wins in some way. Just by following the winners' stories online, people have the extra motivation to make positive life changes and become healthier," said Carl Daikeler, CEO of Beachbody.com. "Obesity is an epidemic in this country. Losing weight takes perseverance and our kind of honest, healthy approach. Seeing others who put in the effort and get the results helps everyone stay motivated and focused."
Launched in January 2007, Million Dollar Body (MDB) is the peer-support division of Beachbody.com, including the Million Dollar Body Game. MDB also houses the company's network marketing channel, giving customers the added incentive to get results and earn an income for helping others to succeed with a healthy lifestyle.
Founded in 1998 by Carl Daikeler and Jon Congdon, Beachbody.com is
based in Beverly Hills, Calif., and is the creator of the nation's most
popular in-home fitness and weight loss solutions. Beachbody products
include Power 90(R), Kathy Smith's: Project YOU(TM), Yoga Booty Ballet(R),
Slim in 6(R), P90X(R), Hip Hops
|SOURCE Million Dollar Body|
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