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Shazaaam! Named PR Agency of Record for Enuresis Treatment Center
Date:1/28/2008

SOUTHFIELD, Mich., Jan. 28 /PRNewswire/ -- Shazaaam! LLC, an integrated marketing communications agency headquartered in Southfield, Mich., was recently named Public Relations and Marketing Communications Agency of Record for Enuresis Treatment Center (ETC).

Shazaaam will provide social marketing, proactive and reactive blogging, traditional and electronic media relations services to enhance ETC's branding and visibility among its target market.

"We are pleased to assist Enuresis Treatment Center in better educating the public about the myths and misconceptions of bedwetting. For 34 years, ETC has helped adults and children end their bedwetting and begin living their lives with confidence. For more than 20 million people in the United States, ETC's treatment offers a chance to conquer bedwetting forever. We're glad to be part of the team," stated Shazaaam president, Adrienne Lenhoff Wise.

Enuresis Treatment Center (http://www.nobedwetting.com) is the global leader in providing drug free and surgery free treatment for bedwetting. Since 1974, ETC has treated tens of thousands of patients from around the globe, relieving patients of both bedwetting and the deep sleep disorder that is the root cause. ETC is the only clinic in the industry to offer face-to-face service and has a 97% success rate. Treatment can even be done via telephone so patients can and have been treated worldwide.

Founded in 2001, Shazaaam! (http://www.shazaaam.com) is an independently owned, privately held marketing and public relations service and strategy agency headquartered in Southfield, MI. Shazaaam! is a member of the Pinnacle Worldwide network of agencies and serves as the Detroit office for Pinnacle. Shazaaam! offers social media and blogging programming, electronic media relations, cause and social marketing, street team and brand ambassador programs, experiential events and programming, cross-promotional marketing/co- marketing campaign specialties and national consumer and business-to-business PR campaigns, in addition to Shazaaam!'s primary marketing and PR service offerings.


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