Navigation Links
Shape Partners With Iams to Create Healthy Living Program 'Walk Your Dog, Make Life Better'
Date:3/4/2009

Pioneering an active lifestyle for pet owners and their dogs

NEW YORK, March 4 /PRNewswire/ -- Shape magazine, together with Iams, announces a brand new initiative to help dogs and their owners become more fit and have a stronger bond. As most people truly enjoy the benefits their dogs bring to their lives, the leading active lifestyle publication has created a community-based program to further this enjoyment. The "Walk Your Dog, Make Life Better" program encourages dog owners to join or create dog walking clubs which promote healthy lifestyles and generate fun social contact. Through these clubs, owners are encouraged to lead active lifestyles, keep their pets healthy and happy, and raise money for the ASPCA(R) (The American Society for the Prevention of Cruelty to Animals(R)).

The goal of this program is to connect dog lovers to benefit their social and physical health, and the health of their furry friends. This coming spring, the March through May issues of Shape will include expert advice delivering information to 6.0 million readers on how to maximize their time (and their bond) with Fido. In conjunction with this content, Shape will also launch a microsite (www.shape.com/iamswalkyourdog) dedicated to informing consumers about this program and how they can become involved.

The 'Walk Your Dog, Make Life Better" microsite on shape.com will offer dog owners the ability to show off their furry friends by uploading photos, chatting with other dog owners, and interacting with new friends in their local area to start their own clubs. Pet owners will also be encouraged to send customizable e-cards to their friends and family to spread the word. For each card sent, Shape will make a donation to the ASPCA(R).

Sabine Feldmann, VP/Publisher of Shape says, "This partnership with Iams is an exciting one for Shape, especially given the stress of the current economy. We are thrilled to have the opportunity to provide the free tools to create fun dog walking clubs to get moving and meet new friends without spending a dime. This program embodies what Shape is all about - leading the healthiest and most positive lifestyle possible."

"Iams is proud to partner with Shape and support the Iams Dog Walking Club as a way to promote a healthy lifestyle for dogs and their human walking partners," said Kris Parlett, Iams spokesperson. "We encourage everyone to join or start an Iams Dog Walking Club for an opportunity to spend more time with their canine companion. They can also visit www.iams.com to learn how Iams ProActive Health promotes seven signs of healthy vitality, providing premium nutrition to ensure a playful and active dog."

"The ASPCA is thrilled to work with both Shape and Iams to promote the health of our nation's pets and their families," said ASPCA President & CEO Ed Sayres. "The bond that Americans share with their four-legged friends is so strong, and taking the time to exercise and play with your pets - improving their quality of life - is one of the best ways to honor that bond."


'/>"/>
SOURCE Shape magazine
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. American Laser Centers Shapes the Hollywood Scene
2. Spring Shape Up: No More Excuses
3. Video: Getting in Shape From the Inside Out for the New Year
4. Leeds researchers reshape the future of drug discovery
5. Therion Wins ShapeYou.com's Prestigious 'Top Gear of the Year' Gear Award for Platinum Lower Back Support System
6. Siemens Shapes the Future of Integrated Diagnostic Imaging
7. UNC study: shape, not just size, impacts effectiveness of emerging nanomedicine therapies
8. Eagle Ventures Subsidiary Hydrate2O Receives 2008 Top Gear of the Year Award From ShapeYou.com
9. Exclusive ACE Survey: Top Three Exercises to Get and Stay in Shape for Summer
10. The Shape of Things to Come: Website Gives the Lowdown on Liposuction, Pioneers the Field by Offering Consumers $800 Coupons Toward Procedures
11. Genetics, Environment Shape Sexual Behavior
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... N.J. (PRWEB) , ... October 13, 2017 , ... The ... Holly Day Market. Featuring a collection of specialty vendors and unique items from across ... personalized and quality-focused health and wellness services offered by the VNA. The boutique ...
(Date:10/13/2017)... , ... October 13, 2017 , ... ... and Agile Software Development, has been awarded a contract by the Center for ... Agreement (BPA) aims to accelerate the enterprise use of Agile methodologies in a ...
(Date:10/12/2017)... ... October 12, 2017 , ... Planet Fitness, one of the ... today its plans to open a flagship location in Covington, LA at 401 N. ... To Go store next to Office Depot in the Holiday Square shopping center. Its ...
(Date:10/12/2017)... Maryland (PRWEB) , ... October 12, 2017 , ... ... magnetic drug delivery system that we intend to develop to enable prevention of ... can lead to severe hearing loss, especially in pediatric patients. For cisplatin, hearing ...
(Date:10/12/2017)... ... October 12, 2017 , ... Women-owned ... Michigan’s 2017 Best and Brightest in Wellness® by Best and Brightest. OnSite Wellness ... on Friday, Oct. 20 from 7:30 a.m. to 2 p.m. at the Henry ...
Breaking Medicine News(10 mins):
(Date:10/7/2017)... Oct. 6, 2017   Provista, a proven ... $100 billion in purchasing power, today announced a new ... The Newsroom is the online home for ... infographics, expert bios, news releases, slideshows and events. ... a wealth of resources at their fingertips, viewers can ...
(Date:10/4/2017)... Oct. 4, 2017 OBP Medical ... illuminating medical devices, today announced regulatory approval from ... Agency (or Agência Nacional de Vigilância Sanitária (ANVISA)) ... cordless surgical retractor with integrated LED light source ... illumination and exposure of a tissue pocket or ...
(Date:10/2/2017)... 2017 Halo Labs announces the European launch of their ... HORIZON at MIBio 2017 in Cambridge, U.K ... matter in biopharmaceutical samples with unprecedented speed and sensitivity while using ... Backgrounded Membrane Imaging. ... subvisible particle analysis system ...
Breaking Medicine Technology: