Navigation Links
Shape Partners With Iams to Create Healthy Living Program 'Walk Your Dog, Make Life Better'
Date:3/4/2009

Pioneering an active lifestyle for pet owners and their dogs

NEW YORK, March 4 /PRNewswire/ -- Shape magazine, together with Iams, announces a brand new initiative to help dogs and their owners become more fit and have a stronger bond. As most people truly enjoy the benefits their dogs bring to their lives, the leading active lifestyle publication has created a community-based program to further this enjoyment. The "Walk Your Dog, Make Life Better" program encourages dog owners to join or create dog walking clubs which promote healthy lifestyles and generate fun social contact. Through these clubs, owners are encouraged to lead active lifestyles, keep their pets healthy and happy, and raise money for the ASPCA(R) (The American Society for the Prevention of Cruelty to Animals(R)).

The goal of this program is to connect dog lovers to benefit their social and physical health, and the health of their furry friends. This coming spring, the March through May issues of Shape will include expert advice delivering information to 6.0 million readers on how to maximize their time (and their bond) with Fido. In conjunction with this content, Shape will also launch a microsite (www.shape.com/iamswalkyourdog) dedicated to informing consumers about this program and how they can become involved.

The 'Walk Your Dog, Make Life Better" microsite on shape.com will offer dog owners the ability to show off their furry friends by uploading photos, chatting with other dog owners, and interacting with new friends in their local area to start their own clubs. Pet owners will also be encouraged to send customizable e-cards to their friends and family to spread the word. For each card sent, Shape will make a donation to the ASPCA(R).

Sabine Feldmann, VP/Publisher of Shape says, "This partnership with Iams is an exciting one for Shape, especially given the stress of the current economy. We are thrilled to have the opportunity to provide the free tools to create fun dog walking clubs to get moving and meet new friends without spending a dime. This program embodies what Shape is all about - leading the healthiest and most positive lifestyle possible."

"Iams is proud to partner with Shape and support the Iams Dog Walking Club as a way to promote a healthy lifestyle for dogs and their human walking partners," said Kris Parlett, Iams spokesperson. "We encourage everyone to join or start an Iams Dog Walking Club for an opportunity to spend more time with their canine companion. They can also visit www.iams.com to learn how Iams ProActive Health promotes seven signs of healthy vitality, providing premium nutrition to ensure a playful and active dog."

"The ASPCA is thrilled to work with both Shape and Iams to promote the health of our nation's pets and their families," said ASPCA President & CEO Ed Sayres. "The bond that Americans share with their four-legged friends is so strong, and taking the time to exercise and play with your pets - improving their quality of life - is one of the best ways to honor that bond."


'/>"/>
SOURCE Shape magazine
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. American Laser Centers Shapes the Hollywood Scene
2. Spring Shape Up: No More Excuses
3. Video: Getting in Shape From the Inside Out for the New Year
4. Leeds researchers reshape the future of drug discovery
5. Therion Wins ShapeYou.com's Prestigious 'Top Gear of the Year' Gear Award for Platinum Lower Back Support System
6. Siemens Shapes the Future of Integrated Diagnostic Imaging
7. UNC study: shape, not just size, impacts effectiveness of emerging nanomedicine therapies
8. Eagle Ventures Subsidiary Hydrate2O Receives 2008 Top Gear of the Year Award From ShapeYou.com
9. Exclusive ACE Survey: Top Three Exercises to Get and Stay in Shape for Summer
10. The Shape of Things to Come: Website Gives the Lowdown on Liposuction, Pioneers the Field by Offering Consumers $800 Coupons Toward Procedures
11. Genetics, Environment Shape Sexual Behavior
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:12/2/2016)... ... 02, 2016 , ... Dr. Raffi Hovsepian, a leading plastic, ... 2016 “Guide to America’s Top Plastic Surgeons” for seven consecutive years. The prestigious ... experience, and professional associations. , One the most frequently honored surgeons in ...
(Date:12/2/2016)... ... 02, 2016 , ... Mediaplanet is proud to announce the ... the innovative treatments, therapeutic technologies, and revolutionized nutrition that are helping patients and ... 6 years in the last 3 decades,” says Dr. Valentine Fuster, a world-renowned ...
(Date:12/2/2016)... ... December 02, 2016 , ... The PAINWeekEnd Regional Conference will ... Spa in Honolulu, offering local frontline clinicians the opportunity to extend their certified ... demand for supplemental training related to pain management has surged dramatically in recent ...
(Date:12/2/2016)... ... 02, 2016 , ... Sourced from the Isbre Springs beneath the 5,000 year ... natural purity of just 6 ppm TDS (Total Dissolved Solids) in addition to its ... available in several ShopRite and FoodTown stores in NJ and received rave comments from ...
(Date:12/2/2016)... ... , ... Yisrayl Hawkins, at The House of Yahweh in Abilene, Texas, has ... Prophecy. Yisrayl says this generation, known as the Last Generation, started in 1934 A.Y. ... line up exactly with Bible Prophecy – a protected way for those who will ...
Breaking Medicine News(10 mins):
(Date:12/4/2016)... 2016   Pairnomix, LLC, a genetic research company ... by the White House, today announced that findings from its ... of candidate therapies for a patient with epileptic encephalopathy caused ... presented at the 70 th Annual Meeting of the ... , December 2-6, 2016.  Pairnomix, unique process ...
(Date:12/4/2016)... , Dec. 3, 2016  Results from the Phase ... an anti-P-selectin antibody, reduced the median annual rate of ... placebo (1.63 vs 2.98, p=0.010) in patients with or ... the data are being featured in the official press ... Hematology (ASH) Annual Meeting and presented during the Plenary ...
(Date:12/4/2016)... 3, 2016  Findings from a Novartis clinical ... an investigational chimeric antigen receptor T cell (CAR ... adult patients with B-cell acute lymphoblastic leukemia (ALL) ... at the 58th American Society of Hematology (ASH) ... The global Phase II study found that 82% ...
Breaking Medicine Technology: