Senior Living Provider Invites Residents to Dream. Dare.... (team is able to show their passion for f...)

Senior Living Provider Invites Residents to Dream. Dare. Discover!

Date:1/8/2009

team is able to show their passion for food to residents and their families."

"If we can encourage our resident to use their imagination to 'dream' about new skills, new abilities, new adventures, then we can 'dare' them to do something about it," said Terry. "Our goal is that residents individually 'discover' a new set of possibilities as a result of their dreaming and daring to act."

In addition, "Going Green" is a new offering this year. Each month a purposeful activity will concentrate on ways to go green in conjunction with the monthly topic, including the impact the activity has on the environment. For example, in January, the theme is Discover El Dorado, and residents are heading into the jungle. The "Going Green" activity is Save the Rain Water, and will encourage communities to save water and discuss why this action is needed.

"Celebrations encourages the power of creativity at each community while using a common theme and topic," said Terry. "As we have proved through past Celebrations, there is great value and purpose to having a themed approach to celebrating life every day."

"Research has confirmed that those who have a sense of purpose and meaning actually live longer with a better quality of life and better health outcomes," said Dr. Kevin O'Neil, a geriatrician and medical director for Brookdale Senior Living. "The Blue Zones project found that a sense of purpose -- something that makes people get out of bed in the morning -- was a common trait in the longest living people in the world."

"Brookdale's Celebrations theme for 2009 encourages residents to dream, explore, and discover -- activities that give life meaning," said Dr. O'Neil. "What a fantastic way to enrich the lives of those we serve through hope and discovery."

(R) Reg. U.S. Patent Office

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