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Screening colonoscopy rates are not increased when women are offered a female endoscopist
Date:11/11/2010

tudy to evaluate the hypothesis that, given the choice, women who are offered a female endoscopist through an outreach program are more likely to prefer a female endoscopist and more likely to undergo a colonoscopy than women who are not offered this choice. We found that the rates of screening colonoscopy did not increase when women were offered a female endoscopist."

Patients and Methods

Asymptomatic women ages 50 to 69 years old were identified at seven University of Colorado Hospital primary care clinics for this prospective cohort study. Patients who were included in the study had seen their primary care provider within the past 18 months and did not appear to be up to date with their colorectal cancer screening. Patients with significant comorbidities were excluded from the study. A patient outreach program was initiated incorporating team-based care, patient registries, electronic communications and expanded scheduling arrangements. For eligible patients, personalized letters were sent that included information on the patient's eligibility for colorectal cancer screening, the benefits of screening, a recommendation that the patient undergo a colonoscopy, or if recommended by the primary care provider or desired by the patient, an alternative screening test. All letters offered to help patients arrange for screening and included an educational brochure on colorectal cancer screening.

Researchers used two screening colonoscopy invitation strategies that differed in terms of how strongly they advertised the availability of a female endoscopist: the first used invitations that did not include the choice of a female endoscopist; and the second used invitations that included a choice of a female endoscopist both in writing and over the telephone. Each strategy was applied for an average of two months. The written portion of the written plus verbal invitation to request a female endoscopist included, in the one-page flyer, a prominent mes
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Contact: Anne Brownsey
abrownsey@asge.org
630-570-5635
American Society for Gastrointestinal Endoscopy
Source:Eurekalert

Page: 1 2 3 4

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