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SDI Reports: Nearly a Third Of Physicians Use Handheld and Smartphone Devices to Access Medical Information - Physicians Most Likely to be Using Apple iPhone
Date:3/3/2010

SDI’s Mobile & Social Media Study surveyed nearly 1,200 physicians regarding their use of mobile technology and their participation in online physician networking. Approximately 30% of physicians access medical information using a handheld device or smartphone. The most popular handheld device or smartphone is the Apple iPhone, with 31% of respondents owning one.

Plymouth Meeting, PA (Vocus) March 3, 2010 -- According to SDI’s Mobile & Social Media Study: Physicians’ Views of Emerging Technology, approximately 30% of physicians access medical information using a handheld device or smartphone. The most popular handheld device or smartphone is the Apple iPhone, with 31% of respondents owning one.

Not surprisingly, 95% of physicians who use handheld devices/smartphones download applications to access medical information. The most popular application reported is Epocrates, followed by Medscape and Skyscape.

The majority of handheld device/smartphone users also access medical information utilizing desktop and laptop computers. However, the type of medical information physicians seek differs greatly by device. When using a handheld device or smartphone, physicians are most likely to access information about drugs, drug interactions, and prescribing. When using a computer, physicians are more likely to seek articles, abstracts, and continuing medical education-related information.

Handheld device/smartphone users generally access medical data more frequently than desktop/laptop users. For example, 52% of handheld users obtain medical information several times a day, compared to 37% of those using a desktop or laptop.

SDI’s Mobile & Social Media Study: Physicians’ Views of Emerging Technology surveyed nearly 1,20
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SDI Reports: Nearly a Third Of Physicians Use Handheld and Smartphone Devices to Access Medical Information - Physicians Most Likely to be Using Apple iPhone
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