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Rugged iPad Case Prevents Damage and Adds Branding Option for Businesses
Date:2/22/2013

Chicago, IL (PRWEB) February 22, 2013

Businesses that have deployed iPads with Apple’s official Smart Cover have learned an expensive lesson. The Smart Cover is a one-trick pony - it only protects the iPad’s front screen when it’s not in use. In an article titled iPad 2 Smart Covers: dumb at protecting from damage, author Raymond Wong correctly points out the Smart Cover is useless and doesn’t offer any protection for daily use.

Some businesses are dealing with the problem by purchasing a protection plan from Apple, or purchasing more protective cases for their iPads, or both. To ensure the deployment goes smoothly and minimize delays and administrative burdens, the best practice proved to be the use of a rugged case that protects the iPad no matter what happens.

Companies are also looking for every opportunity to create additional touch points with their customer, by displaying their logo or product images as often as possible. The iPad is an excellent candidate for such branding because the device itself is a good conversation starter. However, businesses looking for customized iPads had very limited options – customizable cases are usually flimsy and don’t offer any screen protection, and businesses often have to choose between good protection or good branding.

A rugged case protected an iPhone dropped at a second floor window to a concrete driveway, and the phone escaped unscratched, while recording video the whole time. It’s called Tough Case made by iGearUnlimited, and now the company is bringing the same design and protection to the iPad and iPad Mini.

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