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Rohm and Haas Expands in India
Date:9/3/2007

Company is Now the Leading Provider of Acrylic Emulsions in This Region Deep Commitment to this Market Evidenced in Opening of Second Manufacturing

Facility in Four Years

MUMBAI, India, and PHILADELPHIA, Sept. 3 /PRNewswire-FirstCall/ -- Rohm and Haas Company (NYSE: ROH) today celebrated the inauguration of its second, state-of-the-art acrylic emulsions facility in India to meet growing demand for its environmentally advanced products and technology in this important region.

The Chennai facility, located in the Sriperambudur industrial area of Tamil Nadu in South India, is opening with the capacity to make 30,000 to 40,000 metric tons a year of specialty materials used in the manufacture of paints and coatings, adhesives, textiles, paper and leather. The plant, which cost US $12 million to build, is a "zero discharge" facility that meets very stringent environmental standards set by the state of Tamil Nadu. The Chennai facility will also operate under the company's "21st Century" program which strives for reliable, cost-effective manufacturing facilities and a competent, motivated workforce continually focused on improvement.

The largest and fastest-growing supplier of environmentally advanced acrylic emulsions

The company also is doubling the capacity of its 35,000 metric ton facility in Taloja, which is located near Mumbai in the state of Maharashtra. The combined capacity of Taloja and Chennai (100, 000 to 110,000 metric tons per year) makes Rohm and Haas India's largest and fastest-growing producer of environmentally advanced emulsions and additives for paints and coatings and other waterbased polymer industries. The company also has the leading position for solventless and water-based adhesives used by India's packaging & converting industry. "Put quite simply, our goal is to be the best specialty materials supplier in India," says Harish Badami, President and Managing Director for Rohm and Haas India.

"India is a critical component of our company's overall growth strategy," said Rohm and Haas Chairman and CEO Raj L. Gupta, who is visiting customers, government officials and employees throughout India as part of the celebration of the new plant. "In fact, we believe more than 80 percent of our sales growth between now and 2010 will take place in the fastest-growing markets of the world - India, China, Southeast Asia, Central and Eastern Europe. "

Rohm and Haas has been an increasingly important participant in the Indian market since 1995, when the company opened its first sales offices in Delhi and Mumbai. The company expects to report US $100 million in sales revenue for India in 2007, and targets to more than double sales to $250 million here over the next five years.

Best-in-class design and operating practices for a growing infrastructure

Mark Douglas, Vice President of Rohm and Haas and Director of the Asia- Pacific Region, says the company is building a lasting infrastructure to support this growth, including plans for a process engineering and technical center in addition to the two manufacturing facilities. "For example, Chennai and Taloja are not our largest facilities," he says, "but they have been built to incorporate the leading-edge environmental, management and operating practices that the company has developed elsewhere within its global manufacturing network, and at the same time can manufacture products customized for local markets. In India today, we have the capability to serve both large and smaller customers who can expect reliable, quality products to be delivered to their door time after time."

A healthy outlook for Rohm and Haas in India

Pierre Brondeau, Executive Vice President of the company, says the growth and development of the Indian market is a good fit for the growth of Rohm and Haas. "We are recording sales growth in excess of 30 percent per year for our products, within a market that is seeing 9 percent GDP growth overall," he says. "The underlying factors that support this growth - a strong housing and construction market, increasing consumerism and a retail boom and an increasing demand for products that are safer and better for the environment than existing technology - are expected to remain strong. This should enable us to continue to record sales growth of twice that growth of GDP in India - or greater - for several years to come."

Brondeau also noted that the company is seeing good growth prospects for products that are imported into the Indian market as well, particularly ion exchange resins, biocides, and SMARTFRESH(TM) products which help extend the freshness of fruits and vegetables.

Quick Facts about the Chennai Facility:

-- Initial capacity of 30,000 to 40,000 metric tons of materials used in

paints and coatings and other emulsion polymer applications like

adhesives, textile chemicals, paper and leather;

-- "Zero discharge" facility, in full compliance with stringent local

guidelines as well as Rohm and Haas's global standards;

-- Strategically situated to serve customer needs in fast growing southern

Indian markets;

-- First new Rohm and Haas plant to come on-stream with '21st Century

Manufacturing' and other best practices in place;

-- Located on a 16-acre site at the Sriperumbudur industrial area near

Chennai, on the Bangalore highway, and 85 km. from the international

seaport at Chennai.

About Rohm and Haas Company

Leading the way since 1909, Rohm and Haas is a global pioneer in the creation and development of innovative technologies and solutions for the specialty materials industry. The company's technologies are found in a wide range of industries including: Building and Construction, Electronics and Electronic Devices, Household Goods and Personal Care, Packaging and Paper, Transportation, Pharmaceutical and Medical, Water, Food and Food Related, and Industrial Process. Innovative Rohm and Haas technologies and solutions help to improve life everyday, around the world. Based in Philadelphia, PA, the company generated annual sales of approximately $8.2 billion in 2006. Visit http://www.rohmhaas.com for more information. imagine the possibilities(TM)


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