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ReputationChanger.com Reviews Social Media Tactics for Dentists, Doctors
Date:12/21/2012

n, revenues. “These doctor review sites, silly though they may seem, can have a huge impact on a practice’s success,” he offers.

The ReputationChanger.com CEO says that building a social media presence is one way to combat and counteract bad reviews. “This article is right in saying that social networking can be used to help increase patient loyalty, but it really does a lot more than that,” Stein remarks. “A vibrant social media presence can help to portray a physician in a positive light, and to suppress any negative online reviews.”

Stein goes on to say that the threat of these negative reviews is something that every doctor and dentist should take seriously. “It is easy to think that online defamation could never happen to you, but the threat is very real, and very widespread,” he says. “Bad reviews can come from unreasonable patients, or even from disgruntled employees. ReputationChanger.com reviews a lot of tactics for counteracting these potentially disastrous reviews, and what we have found is that cultivating a strong social media presence can go a long way.”

Stein says that one way practices can cultivate a strong social following is to follow the tips laid out in Dental Economics. “The first tip in the article, about earning patient trust, is really crucial for medical offices to understand,” he offers. “Medical practices can use social networks as venues for sharing helpful tips and advice, showing that these doctors and dentists are caring, knowledgeable, and available—even outside of regular appointments!”

Stein also says that social networks can be used to fuel interaction with patients. “Allowing patients to leave some feedback can really be helpful, because it can prevent those patients from taking their grievances elsewhere—like, to a doctor review site,” Stein explains.

ReputationChanger.com reviews the online reputation man
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