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Reportlinker Adds U.S. Equine Market: Feed, Health Care and Services for Horses, The Report
Date:9/22/2009

owners by Segment

Professional Owners

Recreational horse owners

Figure 3-6: Number of Events Participated in During the Past 12 Months

Casual and Intensive Recreational Owners

Figure 3-7: The Equine Market Segment Overview

Horse owners by Discipline

Western Disciplines

Reining: Interest and Spending Surges: What Recession?

Roping

Roper Demographics

Figure 3-8: Demographics of USTRC Team Ropers, by Age and Gender Characteristics (percent)

Figure 3-9: The Stereotypical USTRC Team Roper

Barrel Racing

Barrel Racer demographics

Cutting

Cutter Demographics

Team Penning

Team Penner Demographics

Ranch versatility events

Trail Riding: The largest number of participants!

Trail Riding is family-oriented, and often FREE

Trail Rider Demographics

What About Endurance Riding?

English Disciplines

Dressage

Dressage Rider Demographics

Eventing

Eventer Demographics

Hunters and Jumpers

Natural Horsemanship

Sources of Information for Equine Owners

Figure 3-10: Information Sources

RFD-TV: 9.4 Million Weekly Adult Impressions

Chapter 4: Equine Feed Products and Companies

A $9 Billion Industry

Feeding Defined

No Grains or Concentrates

The Costs of Feeding Horses

Figure 4-1: Dollars Spent Feeding Horses in the United States,
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SOURCE Reportlinker
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