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Reportlinker Adds The Market for Wellness Programs and Their Impact on Pharmaceutical, Diagnostic and Device Product Markets
Date:10/8/2009

  • Utilization Statistics
  • Major Companies and Offerings
  • Current Wellness Program Market Size
  • Innovative Approaches
  • Results of Programs
  • General Trends (Weak U.S. Economy, Postponing of Retirement, EMR, Rising Interest in Anti-Aging)
  • Industry Trends (Internet-Based Wellness Programs, Usage of Financial Incentives, Emergence of Retail Clinics)

A Report No Pharmaceutical, Device or Testing Product Marketer Should Be Without

If wellness programs are effective, there should be an impact on all healthcare industries: pharmaceuticals, devices and diagnostics. Positive impact for some, negative for others. As part of Kalorama's unique analysis on this topic, this report also takes a look at how the popularity of wellness programs will effect other markets. The report estimates the positive or negative sales impact of wellness programs upon established U.S. markets for various health care products and services including:

  • Allergy Medicines
  • Cholesterol Reducers
  • Diabetes Drugs
  • Gastrointestinal Medications/Proton Pump Inhibitors
  • Hypertension Medicines
  • Over-the-Counter (OTC) Medicines
  • Influenza Vaccines
  • Cervical Cancer Vaccines
  • Diagnostic Tests
  • Cardiovascular, Gastric Banding, and other Devices
  • Surgeries,
  • Imaging
  • Other Medical Services

Within each of these market segments, products, servic
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SOURCE Reportlinker
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