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Reportlinker Adds Diet Foods- 2010 Edition
Date:1/12/2010

OLOGICAL FACTORS

8. Consumer Dynamics

OVERVIEW

Table 8.1: Summary of Research Findings — Consumers' Attitudes Towards and Behaviour Relating to Healthy Eating and Dieting (% of respondents) July 2009

EATING LOW-FAT AND REDUCED-SUGAR PRODUCTS

Consumers of Low-Fat or Reduced-Sugar Versions

Table 8.2: Adults Who Eat the Low-Fat or Reduced-Sugar Versions of Foods and Drinks (% of respondents), July 2009

Balanced Eaters of Ordinary Foods

Table 8.3: Adults Who Eat a Balanced Amount of Healthy Ordinary Foods Rather Than Low-Fat or Reduced-Sugar Versions (% of respondents), July 2009

Those for Whom 'Low' Means Inferior in Taste

Table 8.4: Adults for Whom Low-Fat, -Salt and -Sugar Versions Taste Inferior to Standard Versions (% of respondents), July 2009

FOOD LABELS

Shoppers Who Read the Labels

Table 8.5: Adults Who Read the Labels on Foods and Drinks to Find

the Calorie, Fat, Salt or Sugar Contents (% of respondents), July 2009

Those Who Appreciate the New Labelling Systems

Table 8.6: Adults Who Find Labels With 'Traffic Light' and GDA Information Easier to Understand (% of respondents), July 2009

CONCERNS ABOUT OBESITY

Table 8.7: Adults Who Are Concerned About the Increasing Numbers of Overweight and Obese Persons (% of respondents), July 2009

LEVELS OF EXERCISE

Table 8.8: Adults Who Are Exercising More Than They Did 12 Months Ago (% of respondents), July 2009

FOOD MANUFACTURERS' AND RETAILERS' RESPONSIBILITIES

Those Who Think Manufactu
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