BOCA RATON, Fla., Jan. 24 /PRNewswire/ -- Renaissance Health Publishing, LLC is publicly disputing ConsumerLab.com, LLC's (CL) claims that they are a "leading provider of independent test results and information to help consumers and healthcare professionals evaluate health, wellness, and nutrition products," chiefly objecting to ConsumerLab.com's self-portrayal of being independent, and is warning consumers that it believes that the "CL Seal of Approval" is nothing more than an advertising gimmick.
"I simply don't believe the repeated advertising and editorial assertions of ConsumerLab.com that it is independent," says James DiGeorgia, CEO of Renaissance Health Publishing, LLC. "In my opinion, ConsumerLab.com's representation that it is an independent consumer advocate is a fraudulent, deceptive and unfair practice constructed specifically to mislead consumers."
Renaissance Health believes that consumers are being duped by
ConsumerLab.com in a number of ways:
-- The very name ConsumerLab.com is misleading, as they are not a lab
-- ConsumerLab.com refuses to open their records of who has paid for (and
passed and failed) testing for the "CL Seal of Approval"
-- ConsumerLab.com issues sensationalized "name and shame" releases,
without checking for current formulations and without clearly
disclosing associations with companies that have paid for advertising
and their services
-- ConsumerLab.com is not independent, as they charge consumers for their
"impartial" reports, while at the same time accepting advertising
revenue from companies they test
"The very name of the company chosen by its owners is deceptive. They
are not a lab and outsource testing to commercial labs and charge up to
eight times what other commercial labs charge. If the contents of the
tested product match the label you get a report and the use of their CL
Seal of Approval," says DiGeorgia.
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