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Regence BlueShield of Idaho Announces Executive Changes
Date:7/30/2009

crucial to our success," said Stellmon. "I am committed to fostering trust and collaboration between all stakeholders within the system, including health plans, and I appreciate the company's faith in my ability to lead this vitally important effort."

New President Named

Scott Kreiling, Vice President of Sales for Regence BlueShield in Washington, has been named President of Regence BlueShield of Idaho. A health care industry veteran, Kreiling joined Regence BlueShield in November 2002 as the Director of Sales. Previously, he served as Director of Sales and Marketing with PacifiCare, overseeing group sales, broker relations and the rollout of a preferred provider organization product. Kreiling also held two sales management roles with Aetna U.S. Healthcare, including sales and service responsibilities for Alaska and Washington.

During his time with Regence, Kreiling has played an integral role in the company's efforts to streamline and improve Sales processes and procedures, expand market share, strengthen relationships with the agent and broker community, bring new and innovative products to the market, and to enhance outreach to the Latino community.

"I could not be more pleased to welcome Scott to Idaho, and to provide my support to him in his new role," said Stellmon. "I have had the pleasure of working with Scott for many years, and he is the right person for the job. His tremendous and heartfelt commitment to serving the diverse needs of our members, our employer groups and our communities is a hallmark of his leadership. His move to Idaho is a tremendous win for our company and our state."

Scott will be joined in Idaho by his wife Cheryl and their children, Chae and Cole. His appointment is effective August 15, 2009.

About Regence BlueShield of Idaho

Regence BlueShield of Idaho is a leading health plan in Idaho with more than 21
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SOURCE Regence
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