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RealAge Challenges and Cheers Smoke-Free Wannabes in 2008

New interactive and supportive tools help quitters kick butts

SAN DIEGO, Jan. 21 /PRNewswire/ --, the nation's leading health and wellness Web site, is launching a new program to guide and support nicotine-free wannabes as they kick the habit in 2008.

RealAge's new Stop Smoking Center launched today. The center is packed with proven strategies, long studied and pioneered by Michael Roizen, MD, a founder of RealAge and coauthor of YOU: Staying Young and other best-selling YOU books. The Cleveland Clinic's highly effective smoking cessation techniques are also included. In addition, RealAge expert and YOU book coauthor Mehmet Oz, MD, will inspire people to kick butts on The Oprah Winfrey Show January 22.

Fewer than 2% of the brave souls who quit "cold turkey" can ride out nicotine withdrawal and resist smoking again, according to the Cleveland Clinic. To quit for good, smokers need tools, support, and expert advice -- all of which RealAge offers in the new Stop Smoking Center. Anyone who smokes can look to the site and . . .

-- Find out how hooked they are and which triggers will prove

easiest/hardest to thwart

-- Do mental and physical prep work before flushing the final pack

-- Find a "Quitting Buddy" and get daily checkups on puff-free progress

-- Predict withdrawal symptoms hour by hour, day by day -- and get ways

to tame them

-- Defy relapses and kick butts again with the YOU-Turn forum

-- Keep pounds off, and learn how to quell the stress of quitting

For more information about RealAge's new Stop Smoking program, visit or contact Stephanie Sybert, RealAge PR, at 858-731-8806.

About is a healthy-lifestyle Web site that inspires its members to "Live Life to the Youngest" and to pursue their health and wellness goals by making their RealAge younger. The site is the official online home for the best-selling RealAge and YOU books and features the patented RealAge Test, the most widely used method for measuring overall health. Over 17 million people have measured their RealAge by taking the RealAge Test and have received a personalized plan to make their RealAge younger. This leading healthy-lifestyle Web site also features more than 65 additional health-risk assessments, as well as health tips and information, all backed by current, valid science. is a wholly owned subsidiary of Hearst Magazines, a division of the Hearst Corporation.

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