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ReachMD, LLC Announces New Strategic Partnership With The American Medical Student Association
Date:8/27/2008

Thousands of medical students will gain access to innovative medical education and news programming through REACHMD XM 157, the first satellite radio channel created for medical professionals by medical professionals.

CHICAGO, Aug. 27 /PRNewswire/ -- ReachMD XM 157 announced today a new strategic programming partnership with the American Medical Student Association (AMSA), the nation's oldest and largest, independent association for physicians-in-training.

Gary Epstein, CEO of ReachMD, said, "We're excited about this new partnership designed to provide a critically important link between the medical professional community and the medical student community. This is a terrific opportunity for incoming medical professionals to express their voice on a range of issues and topics as they help shape the future of healthcare in America."

ReachMD XM 157 will provide AMSA with the ideal and most direct broadcast platform for reaching the medical student population both nationally and internationally through ReachMD's broadcast network online and mobile channels. In addition, this new partnership allows for expanded programming that will reach beyond the seasoned medical professional and focus on the medical students, international medical students, residents, interns and fellows.

This fall AMSA will launch a new show on ReachMD XM 157 called "Reaching and Teaching Beyond the Ward," an informative new series covering topics such as healthcare reform, global healthcare issues such as HIV/AIDS and pharmaceutical industry marketing.

Dr. Brian Hurley, AMSA's national president, adds, "We're thrilled to bring the voice of the nation's medical students to the national broadcast network for medical professionals."

With AMSA, ReachMD XM 157 adds another of the most prestigious medical organizations in the country to its roster of strategic partnerships. Others include the American Medical Association, the American Academy of Physician Assistants, the American Gastroenterological Association, the American College of Asthma, Allergy and Immunology, and many more.

About the American Medical Student Association:

The American Medical Student Association (AMSA), with more than a half-century history of medical student activism, is the oldest and largest independent association of physicians-in-training in the United States. Founded in 1950, AMSA is a student-governed, non-profit organization committed to representing the concerns of physicians-in-training. With more than 67,000 members, including medical and premedical students, residents and practicing physicians, AMSA is committed to improving medical training as well as advancing the profession of medicine. AMSA focuses on four strategic priorities, including advocating for quality, affordable health care for all, global health equity, enriching medicine through diversity and professional integrity, development and student well being. To learn more about AMSA, our

strategic priorities, or joining the organization, please visit us online at http://www.amsa.org/.

About ReachMD:

Headquartered in Northbrook, Illinois, ReachMD is a leading provider of advanced healthcare information and education for medical professionals. The company's proprietary technology uses emerging media channels to allow busy professionals to hear the latest in specific healthcare issues in the most convenient ways. ReachMD's multi-channel platform includes XM satellite radio, digital media device or personal computer. ReachMD's original programming includes interviews with world-renowned physicians covering professional topics within clinical medicine, treatment, research, executive management, government policies, technology and global health issues, among others. Strategic partners include the American Medical Association; American College of Cardiology; American Gastroenterology Association; American College of Allergy Asthma and Immunology; National Lipid Association; American Retina Foundation and University of Pennsylvania.

To access ReachMD's original programming, visit ReachMD at http://www.reachmd.com or XM Channel 157.


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SOURCE ReachMD, LLC
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