FORT WORTH, Texas, Feb. 4 /PRNewswire-FirstCall/ -- Through the generous contributions of its customers during the holidays, RadioShack has collected more than $1.3 million to benefit LIVESTRONG®, an organization that fights for the 28 million people around the world living with cancer. Today's presentation coincides with World Cancer Day 2010, which promotes cancer prevention, detection and treatment across the globe. Customers who shopped at THE SHACK's 5,500 locations during the holiday season had the opportunity to make a $1 donation with their purchase.
RadioShack also donated $10 for every purchase of an exclusive limited-edition book — COMEBACK 2.0 by LIVESTRONG's founder and chairman Lance Armstrong — documenting the return of the seven-time Tour de France winner to professional cycling in 2009. COMEBACK 2.0 continues to sell for $29.99 on www.RadioShack.com and in stores while supplies last.
"We're inspired by the overwhelming response our customers and employees have shown for the LIVESTRONG campaign," said Julian C. Day, chairman and chief executive officer of RadioShack Corp. "We are exploring new and creative ways to raise awareness of the LIVESTRONG mission to our customers this year."
RadioShack announced last year its sponsorship of Armstrong and Team RadioShack to compete in professional cycling and other events worldwide, including the 2010 Tour de France.
About RadioShack Corporation:
RadioShack Corporation (NYSE: RSH), headquartered in Fort Worth, Texas, is one of the nation's most experienced and trusted consumer electronics specialty retailers, offering innovative products and services from leading brands. Our knowledgeable, helpful sales associates are committed to enhancing the in-store shopping experience by listening to our customers, offering advice, and partnering with them to find the best technology solutions that fit their needs. Operating from convenient and accessible neighborhood and mall locations, the company has approximately 4,470 company-operated stores; almost 1,300 dealer outlets; over 450 wireless phone kiosks throughout the U.S.; and approximately 200 company-operated stores in Mexico. For more information on RadioShack Corporation, or to purchase items online, visit www.RadioShack.com.
LIVESTRONG is a registered trademark of the Lance Armstrong Foundation.
SOURCE RadioShack Corporation
|SOURCE RadioShack Corporation|
Copyright©2010 PR Newswire.
All rights reserved