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Quality Communication Solutions to Participate in Career Fair at Drake University in Des Moines, Iowa on February 14, 2013
Date:2/13/2013

Johnston, Iowa (PRWEB) February 13, 2013

Utilizing the services of a freelance writing team such as Quality Communication Solutions is a viable cost effective alternative to the costly maintenance of an internal writing staff for any company or organization. Think of the benefits: much lower operating overhead such as salaries, benefits and supervision of staff; short term contracts or ordering; on-time delivery of content when it is needed; and, paying only for what it needed.

Cost concerns may be the in the forefront of many businesses, but there is a much more important issue to consider when evaluating vital content requirements in this age of information. Prospective consumers want information at the push of a button and they want that information on their terms and exactly when they search for it. There should be no doubt in anyone’s mind that today, “Content is King.”

Effective web content is: current, fresh, informative, and shared via social media platforms such as Twitter, Facebook, etc. There is a big difference between the elements of current, fresh, and informative. Current news becomes extremely old really fast today. Sometimes in hours people have seen several rehashes of the same tidbit of important information. This is where the element of freshness comes in. Fresh content is not rehashed, but rather, fresh content provides a slant people have not seen or thought of before and it will set current content apart from the rest. Likewise, informative content builds on fresh perspectives to actually value-add even more information than a person is looking for. Uniqueness will definitely breed the desire to share and share over social media and networks.

No one single freelance writer, or even staff writer, can optimize web content effectively. For this
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