Navigation Links
Purple: The Hottest Color for Fall in Shoes, Handbags and Martinis
Date:9/24/2007

The Palm Restaurant Leads the Purple Drink Craze in NYC

NEW YORK, Sept. 24 /PRNewswire/ -- Trendy and health-conscious have become one and the same in New York City hot spots, where high-antioxidant beverages like those made from the mega-popular acai berry are making their way to cocktail glasses across the city. Leading the "healthy-cocktail" craze, The Palm Restaurant on the West Side has consumers lining up for Purple cocktails that pack the promise of an antioxidant boost along with a cocktail buzz.

(Photo: http://www.newscom.com/cgi-bin/prnh/20070924/NYM105 )

Party-goers believe they were given the green light to drink up this spring, when researchers from Kasetsart University in Thailand found that combining alcohol with high-antioxidant berries can actually boost the berry's antioxidant effects. This was all that trendy NYC bar patrons needed to hear to leave them clamoring for berry cocktails. Now, a new antioxidant-packed beverage is quenching their thirst for berry drinks, combining the power of seven of them into just one bottle. This new beverage, simply called PURPLE, happens to make the perfect Purple Martini, and bartenders at The Palm -- known for pouring a generous martini -- have been shaking them up for customers since they began stocking PURPLE in August.

"As soon as we tasted PURPLE, we knew that the cocktail options would be endless," says Christopher Gilman, General Manager of The Palm on the West Side. "Its pleasingly tart flavor mixes well with alcohol, making it the perfect ingredient for berry-flavored martinis. Once we introduced our customers to a PURPLE Martini and they heard about the antioxidant benefits, they were sold."

All-natural, no sugar added PURPLE combines the exotic acai berry with six other antioxidant-rich juices, including: black cherry, pomegranate, black currant, purple plum, cranberry and blueberry. Not a cocktail drinker? PURPLE is great on its own and is the perfect ingredient for a healthy fruit smoothie as well.

"Every A-list celebrity has been to The Palm at some point or another," says Ted Farnsworth, PURPLE's founder. "With stars like Little Miss Sunshine's Abigail Breslin to Mayor Bloomberg to Sharon Stone being spotted at The Palm within the last few months alone, it's an honor for us to be considered a part of their menu."

PURPLE is currently available in cocktails at The Palm on the West Side located at 250 W. 50th Street in Manhattan as well as by the bottle at health food stores, restaurants, delis, drug stores, supermarkets and convenience stores in New York, Los Angeles and Miami and will be available at retailers nationwide in the Fall of 2007. PURPLE retails for $3.99 for a 10 oz bottle; watch for PURPLE's new website at http://www.drinkpurple.com.

About The Palm

The Palm Restaurant proudly serves huge cuts of USDA prime-aged beef, jumbo Nova Scotia lobster and premium seafood, cooked to perfection with service and atmosphere like nowhere else. Known as the "place to see and be seen," the famed walls of each Palm are adorned with the caricatures of celebrities, politicians and socialites who make up its impressive customer base. Through four generations, the two families who opened the original Palm in 1926 on the east side of Manhattan have maintained co-ownership of the restaurant company. The Palm currently has more than 25 restaurants in 24 cities across the United States, Mexico and Puerto Rico. For more information on The Palm, visit http://www.thepalm.com.


'/>"/>
SOURCE Purple Beverage Company
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Delhis Hottest Day at 44.1 Degrees Celsius
2. Nadine Coyle Voted Celeb With Hottest Pair of Legs in Showbiz
3. Detecting Colorectal Cancer
4. Early detection of colorectal cancer may be hindered by coloured toilet disinfectants
5. Preventing Colorectal Cancer
6. Screening Test For Early Diagnosis Of Colorectal Cancer
7. Milk Found To Lower Colorectal-Cancer Risk By 12 %
8. New Treatment Option for Colorectal Cancer
9. Vitamin B linked to less risk of colorectal cancer in women
10. Risk for colorectal cancer high with eating red meat
11. Race an important links to the risk of advanced colorectal cancer
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/8/2016)... ... February 08, 2016 , ... ... newly redesigned website, federallabs.org . The site houses a wealth of federal ... federal technologies through the process called technology transfer (T2). As a network of ...
(Date:2/8/2016)... ... , ... The Valentine’s Season is famous for gift giving with flowers, chocolates and other tokens ... This year, for more than 5.6 million Americans suffering with Alzheimer’s, those store bought ... remind them of the lives they’ve led and the people they’ve touched. , ...
(Date:2/8/2016)... ... February 08, 2016 , ... Tingley Rubber Corporation ... to provide its range of unique and advantaged protective solutions to a ... will provide bilingual customer service and marketing support. A new distribution center in ...
(Date:2/8/2016)... ... February 08, 2016 , ... Delta Dental of California and its affiliated companies ... Gary D. Radine, who recently retired as president and CEO of Delta Dental of ... CEO of the Year , helped lead the effort to raise funds for studies ...
(Date:2/8/2016)... ... February 08, 2016 , ... FileHold's document management software ... provides a cloud hosted environment for FileHold software that is pay per user ... party applications using the FileHold web services API. DocuSyst also advises clients on ...
Breaking Medicine News(10 mins):
(Date:2/8/2016)... , Feb. 8, 2016 In a historic vote among its ... to construct a medical cannabis cultivation facility and dispensary on tribal land ... New York as a provider for patients in the state,s ... as a provider for patients in the state,s Medical Cannabis ... (34) to approve the project and pursue designation from the ...
(Date:2/8/2016)...   Intarcia Therapeutics, Inc. today announced the ... the newly created role of Vice President, Head of ... two decades of leadership experience at leading pharmaceutical, biotechnology, ... medical center. Most recently Dr. Yee served as VP, ... Head Medical Officer at AstraZeneca, where he led medical ...
(Date:2/8/2016)... PAOLI, Pa. , Feb. 8, 2016  As part ... Ltd has announced today the appointment of Lori Chmura ... more than 20 years in the industry, Chmura,s extensive experience ... in the advancement of Dune Medical Devices. ... Lori will be responsible for leading all sales, marketing and ...
Breaking Medicine Technology: