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PurinaCare(R) Pet Health Insurance Now Helping Protect Dogs and Cats in California
Date:4/22/2009

SAN ANTONIO, April 22 /PRNewswire/ -- PurinaCare Insurance Services, Inc. today announced that pet owners in California can now help give their dogs and cats a lifetime of care with the introduction of PurinaCare, the first pet health insurance under the Purina brand. PurinaCare offers two easy-to-use, high quality and comprehensive plans that are designed to help dog and cat owners in California take advantage of the latest advances in veterinary medicine with less worry about the financial implications. PurinaCare is focused on easing the burden of increasing pet healthcare costs by providing quality coverage for pet owners, who according to a 2007 survey number approximately 71 million.(1)

The plans offered by PurinaCare meet two specific needs. The first plan option, PurinaCare(R) plus Preventive Care, covers eligible accidents and illnesses for your pet as well as routine expenses like annual exams, eligible vaccinations, flea and heartworm control, and dental scaling/polishing. The PurinaCare without Preventive Care plan insures your dog or cat against the unexpected. It covers treatment of eligible accidents and illness, including those arising from hereditary conditions, and helps you provide high-quality care for your pet should unexpected issues arise.

"For over 85 years, Purina has been a premier name associated with pet care," said David Goodnight, DVM, president and chief operating officer of PurinaCare Pet Insurance Services, Inc. "As pet owners ourselves, we know that dogs and cats are very much a part of your family. That's precisely why we created PurinaCare Pet Health Insurance to help pet owners provide better preventive care and also address unforeseen issues that may arise with their beloved dogs or cats."

PurinaCare Insurances Services, Inc., which is currently one of only two U.S. companies to have received the American Animal Hospital Association Seal of Acceptance for
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SOURCE PurinaCare Insurance Services, Inc.
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