Pure & Natural: Introducing an Effective, Healthy Approach to Personal Care ...(for personal care products which mirror ...),Health

As a lifestyle brand, Pure & Natural has partnered with a variety of organizations which support the equities of the brand. One of the goals behind the brand is to introduce consumers to a healthy way of life, whether it is eco-friendly clothes, products, awareness of environmental issues, or the little things consumers can do in their homes to help themselves and the environment. Reflecting this goal, Pure & Natural has developed the following partnerships:

Nancy O'Dell: Host of Access Hollywood and Mother of Three

As a mother, Nancy O'Dell knows how important it is to provide herself and her family with beauty and skincare products that are safe and environmentally friendly. O'Dell will be joining Pure & Natural for a variety of events, including the celebration of her first Mother's Day since the birth of her daughter and other exciting endeavors throughout 2008.

Kimberly Rider: Eco-Friendly Designer and Author

Pure & Natural has collaborated with Kimberly Rider to show consumers how small changes in their everyday life can have a big impact on the environment.

Rider helps to extend the lifestyle image of this multi-faceted brand, as she lends her environmental expertise to the creative team at Pure & Natural in an effort to combine natural beauty and eco-conscious solutions.

FutureFashion: Environmentally-Conscious Fashion Show at Bryant Park's Fashion Week

This cutting edge eco-friendly runway show at New York's famed Fashion Week in Bryant Park in February 2008 encourages top designers to use renewable, reusable, non-polluting fabrics in a stylish effort to save the environment's scarce resources. Sponsored by Earth Pledge, a New York-based nonprofit group that promotes environmental programs, this show has featured creations from designers such Derek Lam, Za
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