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Publicis Groupe Strengthens its Leadership in Digital and Integrated Healthcare Communications in Italy
Date:10/11/2007

lemedicine; Solutions for interactive communication, e-business, e-marketing, e-detailing, e-CRM, CME and e-learning, e-science, on-line disease management; Web-sites, portals, as well as Internet/Intranet solutions for Hospitals, Scientific Societies and Health Institutions, as well as CME and Training.

Web site: http://www.healthware.it

About Multimedia Healthcare Communications S.r.l.

Multimedia is a PR and advertising planning agency with a structure of 15 healthcare-devoted professionals. The agency offers services to pharmaceutical companies and other institutions, and is specialized in PR, Media Relations, education campaigns, advertising planning and other activities in the healthcare communications field.

Web site: http://www.multimediahc.com

About Publicis Healthcare Communications Group

Publicis Healthcare Communications Group (PHCG), a member of Publicis Groupe SA, is one of the largest healthcare communications groups in the world with over 2,700 employees located in 10 countries. Worldwide healthcare services include advertising, medical education, sales and marketing, and medical and scientific affairs. PHCG offers its clients a strategic partnership, a strong focus on ensuring value for their marketing spend, and exceptional performance on their assignments.

Web site: http://www.publicishealthcare.com

About Publicis Groupe

Publicis Groupe (Euronext Paris: FR0000130577) is the world's fourth largest communications group, as well as world's second largest media counsel and buying group. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals.

The Groupe's communication activities cover advertising, through three autonomous global advertising networks: Leo Burnett, Publi
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