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Publicis Groupe Services: September 30, 2009 Revenue
Date:10/27/2009

84 +0.3% East Total 3,256 3,332 -6.9%

It should be emphasized that in the first nine months of 2009, digital communications accounted for 21.3% of Groupe's consolidated revenue, up from 18.5% in the prior-year period (at 2009 exchange rate). Likewise, emerging markets generated 22.1% of total revenue in the first nine months, compared with 21.7% for the same period of 2008 (at 2009 exchange rate).

- Highlights in the first nine months of the year

- New Business: 4.8 billion dollars

New Business at 4.8 billion dollars in the first nine months of the year, remain very satisfactory, Publicis Groupe being ranked number one worldwide by Nomura.

This amount, net of account losses, compares with the 3.7 billion dollar reported in the first nine months of 2008.

In the third quarter alone the following wins are worth noting:

ABInbev-Becks (U.S.A), Barrat (U.S.A), Bristol Myers Squibb (U.S.A.), Cadbury (U.K.), Carrefour (Brazil), Fiat (Brazil), Huiyjan Juices (China), Kerry Foods (U.K.), RBS (U.S.A), Telefonica (Latin America) Wendy's (U.S.A, Canada) and Wing Tai Holdings (Singapore).

- External growth and strategic initiatives

Several major strategic initiatives took place during the first half of the year. Chief among them were the cooperation agreements signed with Microsoft on June 25th 2009, and the acquisition of Razorfish, the world's second largest interactive marketing agency and a Microsoft subsidiary. The Razorfish transaction closed on October 13th and will be consolidated as of that date. The total consideration for the transaction amounted to 369 million euros through delivery of 6.5 million shares and the balance in cash. With this acquisition, Publicis Groupe strengthens its leading position in digital communications, gains additional digital c
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SOURCE Publicis Groupe Services
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