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Providers of Packaging Design, Security Printing, and Track and Trace Technology Allign to Provide Multi-Layered Brand Protection Solution
Date:9/9/2009

PHARMORX Security partners with MSO packaging and Sun Chemical to provide comprehensive security solution which includes PHARMORX's new iPhone application for authentication and tracking of products. Companies provide custom technology solutions which help prevent counterfeiting and diversion of products, within the pharmaceutical, food and beverage, cosmetic and consumer goods industries.

Southborough, MA (PRWEB) September 9, 2009 -- PHARMORX Security™, a privately held, serialization, authentication, and track and trace technology services provider, recently entered into a alliance with MSO Group™, Ltd, a manufacturer of specialty, high-quality labels and cartons, headquartered in Belfast, Ireland, and is supported by Sun Chemical, the world's largest provider of printing inks and pigments, to provide a multi-layered solution for brand security. They will be showcasing their comprehensive technology solutions on September 16 - 17 at the Olympia in London, England at the annual Brand Protection conference (Booth 122), which will include PHARMORX Security's new, iPhone application for authentication and tracking of products.

The three-way alliance of Sun Chemical, MSO and PHARMORX Security, offers an integrated approach toward security and track and trace, using that latest development in web-based databases and packaging features. The team offers a wide range of integrated solutions for the pharmaceutical, tobacco, cosmetic, and consumer goods industries, among others, which effectively address existing security issues within the supply chain. These new solutions, which combine MSO's advanced packaging products with Sun Chemical's proprietary taggants and PHARMORX's technologies and services, diminish counterfeiting, diversion, and return-management issues by offering manufacturers the ability to track their products from distributor to wholesaler, through to the retailer, an
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