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Procter & Gamble Reaches Settlement on Patent Infringement Lawsuit

CINCINNATI, Jan. 6, 2009 /PRNewswire/ -- The Procter & Gamble Company (NYSE: PG) and Fruit of the Earth have reached a settlement in the lawsuit P&G filed on December 12, 2007 against Fruit of the Earth for trade dress and patent infringement on its Olay Regenerist brands. The parties have agreed to a Consent Judgment in which Fruit of the Earth recognized the validity of P&G's rights in the Olay Regenerist Trade Dress and certain of P&G's patent rights identified in the lawsuit. Fruit of the Earth has also agreed to revise its product offerings. The remaining terms of the agreement were not disclosed.

"P&G is committed to developing and manufacturing branded products that delight consumers and deliver incredible value. We don't make our Olay formulas or quality available under any store brand. P&G will continue to vigorously protect our proprietary formulas and the trade dress that consumers associate with the brands they trust," said Steve Jemison, P&G's chief legal officer.

About Procter & Gamble

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R), Dawn(R), Gain(R), Pringles(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella(R), Gillette(R), Braun(R) and Fusion(R). The P&G community includes approximately 138,000 employees working in over 80 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.

SOURCE Procter & Gamble
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