Posit Science Featured in Canadian Documentary on... ( SAN FRANCISCO Dec. 3 /- Canadian tele...)

Posit Science Featured in Canadian Documentary on the Brain

Date:12/3/2008

SAN FRANCISCO, Dec. 3 /PRNewswire/ -- Canadian television viewers will get a chance to learn about the brain health revolution on Thursday night when the documentary "The Brain That Changes Itself" airs on the Canadian Broadcast Corporation network. Based on the best-selling book of the same name by author Norman Doidge, MD, the documentary traces the development of the science of neuroplasticity and features the science, scientists, products and customers of Posit Science Corporation.

The show explains how scientists have discovered that the brain is plastic -- that is, capable of changing its structure and function through intensive, repetitive and progressively challenging use. It highlights the discovery of principles of adult brain plasticity by Posit Science co-founder Michael Merzenich, PhD, among other scientists. Dr. Merzenich is Professor Emeritus at UCSF and a member of the National Academy of Sciences and Institute of Medicine. His discoveries have led to numerous inventions and have helped to revolutionize how scientists think about the brain.

The documentary also features Posit Science brain fitness programs and their impact on users. Stanley Karansky is a physician who retired at age 80 and was interviewed for the book and documentary. By age 89, he noticed that he was having trouble remembering names, hearing and communicating, and was withdrawing socially. He used the Posit Science Brain Fitness Program, which targets auditory processing and memory, for two months and noticed major improvements in his abilities.

Those improvements have been confirmed in a number of randomized controlled trials, which show that individuals gain, on average, more than ten years in memory and other cognitive abilities. Dr. Karansky also noticed improvement in his driving abilities.

Last month, Posit Science released version 1.1 of InSight, its program designed to improve visual p
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