Navigation Links
Popular Characters Can Help Kids Eat Healthy Foods Too
Date:8/21/2012

TUESDAY, Aug. 21 (HealthDay News) -- Superheroes and other popular kids' characters have been used to sell junk food, candy and other sugary treats to children for decades, but new research shows they also can be used to promote healthier eating habits.

In a new study, researchers found the strategy can be used in schools to help students improve their nutrition.

"Nutritionists and school-lunch planners can turn the tables on children's poor eating habits by adopting the same 'branding' tactic used by junk-food marketers," study lead author Brian Wansink, professor of marketing at the Dyson School of Applied Economics and Management at Cornell University in Ithaca, N.Y., said in a university news release.

In conducting the study, the researchers let children choose between cookies and apples. Some children were offered plain apples and cookies. Others were told to select either cookies or Elmo apples, which had stickers of the popular Sesame Street character on them. The study found that Elmo got more kids to choose the apples over the cookies.

"Branding has tremendous potential to promote healthier eating," Wansink said. "We tend to associate mascots and characters with junk food, but they can also be used to build excitement around healthy foods. This is a powerful lesson for fast food companies, food activists and people involved in school food service."

The study was published recently in the journal Archives of Pediatrics and Adolescent Medicine.

More information

The U.S. National Library of Medicine has more about child nutrition.

-- Mary Elizabeth Dallas

SOURCE: Cornell University, news release, Aug. 20, 2012


'/>"/>
Copyright©2012 ScoutNews,LLC.
All rights reserved  

Page: 1

Related medicine news :

1. For highly educated women, families are an increasingly popular option
2. Through The Use Of Twitter, EverSmoke, A Popular Electronic Cigarettes Company, Is Encouraging Fans to Finish the Hashtag #iPlanToBe With What They Plan to Be
3. Popularity Causing Several Week Lag In Delivery Of 'Plug In' Device To Start Saving On Electricity Between 8% and 20%
4. American Chemical Society launches 2012 edition of popular Prized Science video series
5. Animated characters keep it real in teen violence prevention videos
6. Social ties have mixed impact on encouraging healthy behaviors in low-income areas
7. Life expectancy and healthy life years in the European Union, 2008-2010
8. Healthy Lifestyle Choices Could Cut Cancer Rates: Report
9. Healthy Behaviors Extend Life After Cancer, Experts Say
10. Healthy Weight Loss May Also Cut Your Cancer Risk
11. Study Redefines What a Healthy Vagina Is
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
Popular Characters Can Help Kids Eat Healthy Foods Too
(Date:10/13/2017)... RIDGE, N.J. (PRWEB) , ... October 13, 2017 , ... ... annual Holly Day Market. Featuring a collection of specialty vendors and unique items from ... of personalized and quality-focused health and wellness services offered by the VNA. The ...
(Date:10/13/2017)... Milford, NJ (PRWEB) , ... October 13, 2017 , ... ... weekend at scenic Alexandria Park in Milford, NJ. This free event, sponsored by ... and physical activity. The fun run is geared towards children of all ages; ...
(Date:10/13/2017)... ... October 13, 2017 , ... Talented host, ... lowdown on sciatica in a new episode of "Success Files," which is an ... and innovation and investigates each subject in-depth with passion and integrity. , Sciatica ...
(Date:10/13/2017)... ... October 13, 2017 , ... “The Journey: From the Mountains to ... to save lost souls in the Philippines. “The Journey: From the Mountains to the ... teacher of the Bible. She has taught all ages and currently teaches a class ...
(Date:10/12/2017)... ... 12, 2017 , ... First Healthcare Compliance (FHC), an industry ... a range of technology and learning solutions at the 68th Annual American Healthcare ... be held October 14–18, 2017 at the Mandalay Bay Resort in Las Vegas, ...
Breaking Medicine News(10 mins):
(Date:9/23/2017)... Pa. , Sept. 22, 2017 Janssen ... a complete response letter from the U.S. Food and ... seeking approval of sirukumab for the treatment of moderately ... letter indicates additional clinical data are needed to further ... moderately to severely active RA. ...
(Date:9/19/2017)... --  ZirMed Inc ., a recognized leader in cloud-based revenue ... been ranked #1 by its users for the seventh consecutive ... Survey. ZirMed was recognized as the top-ranked end-to-end revenue cycle ... over 200 beds and holds one of the longest #1 ... ...
(Date:9/12/2017)... YORK , Sept. 12, 2017   EcoVadis , the leading ... has published the first annual edition of its Global CSR Risk and ... companies evaluated by EcoVadis, based on Scorecard Ratings that analyzed nearly 800,000 ... ... Index ...
Breaking Medicine Technology: