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Polar to Feature Live Tour de France Race Data
Date:7/2/2008

Micro-Site, also Featured on Bicycling.com, Will Enable Sports Fans to Track Performance and Position Data From Various Pro Teams During Each Tour

Stage
LAKE SUCCESS, N.Y., July 2 /PRNewswire/ --

WHO: Polar Electro, the leader in heart rate monitoring and fitness

assessment technology

WHAT: Micro-site with real-time performance and positioning data from

various pro cyclists during every stage of the Tour de France.

Each day, top riders from Polar-sponsored teams are selected

and tracked through the entire stage. Bicycling.com, the

leading cycling Web site, will also feature the Polar live race

data. It's a great way to add depth and cool information to any

Tour coverage.

Displayed information will include:

- Heart rate, speed, cadence, power (wattage), altitude,

and L-R pedaling balance

- Live positioning, via Google Maps

HOW: Polar's telemetry (live data) technology & Polar cycling

computers (C600 w/Power, CS600 and CS400)

WHEN: July 5 - July 27th, during live coverage of all Tour de France

stages

LIVE DATA

WEB SITE: http://livedata.polar.fi/extra (site to go live at start of

race, Sat. July 5th)

ALSO AT: http://www.bicycling.com as part of their Tour de France coverage

IDEAS FOR - Link directly to the Polar site or suggest the link as part

MEDIA: of your Tour coverage

- Live blog each Tour stage, including the latest rider data

from Polar

- Analyze & compare rider data as part of your post-stage

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SOURCE Polar
Copyright©2008 PR Newswire.
All rights reserved

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