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Polar Joins Alliance to Combat Childhood Obesity
Date:10/24/2007

EnergyNow! Alliance Offering Grants To Public Schools in New York, New

Jersey and Connecticut

NEW YORK, Oct. 24 /PRNewswire/ -- Polar, the leading manufacturer of heart rate monitors and fitness assessment technology, and a founding member of the EnergyNow! Alliance formed to fight childhood obesity, announced today that it will provide grant recipients in New York, New Jersey and Connecticut with heart rate monitors, assessment technology, and training as part of a program sponsored by EnergyNow!.

"Polar has a history of working with schools and has long recognized the value in educating students about the importance of physical activity and healthy eating habits," said Jeff Padovan, President of Polar Americas. "Technology, such as heart rate monitors, provide teachers with an accurate picture of students' fitness level and progress while helping students to understand their bodies-an important step in fighting childhood obesity."

As part of the alliance, Polar brings 10 years of experience working with schools to help revolutionize physical education programs with its innovative technology. By integrating the company's technology into these programs, known as "The New PE," students learn how to understand their body and engage in activity levels that are appropriate for their individual needs, without sacrificing the quality of their exercise.

"We're excited to be a part of EnergyNow!, to further our work with schools and to demonstrate to the world that with a disciplined approach of measured activity, nutrition and education we can reverse the childhood obesity epidemic," said Padovan. "It's about teaching students fitness for life and taking the focus off athletic skills, so each student can succeed. This technology is a win for everyone involved-students get motivated to take charge of their health and teachers can objectively assess student progress."

The EnergyNow! grants are available to mid
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SOURCE Polar
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