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Picture a Healthier You: 'Life...supplemented' Photo Contest Asks Americans for a Snapshot of Healthy Changes

WASHINGTON, March 16 /PRNewswire/ -- The "Life…supplemented" consumer wellness initiative today launched the America's Wellness Challenge Photo Contest, the second of three online promotions created to encourage Americans to get serious and take action to meet their health goals in 2010.

From March 16 through April 12, 2010, "Life…supplemented" is inviting Americans to channel their imagination and dedication to getting healthy with a chance to win one of six prizes, including one grand prize of $1,000 and a year's supply of multivitamins.

"Leading a healthy lifestyle begins with getting educated and making the time," says Barbara Dehn, RN, MS, NP with Women's Physicians in Mountain View, Calif. and advisor to the "Life…supplemented" program.  "America's Wellness Challenge is designed to motivate consumers to make small changes to improve their wellness regimens. Research shows that most Americans are wellness "wannabes" – now is the time to stop making excuses, get healthier, and potentially   win a prize for making it a priority."

The premise of the contest is easy:

1)   First, register for the contest at

2)   Then, take My Wellness Scorecard, a fast, fun and free online quiz that assesses your wellness in the three pillars of health—healthy diet + supplements + exercise.  Entrants are categorized on a wellness scale from "AlphaWELL" to "OhWELL" and receive personalized tips on how to improve their wellness score.        

3)  Finally, upload a photo and caption of 150 words or less demonstrating one simple change you're planning to make to live healthier based on the results from your Scorecard.  

In addition to the America's Wellness Challenge Photo Contest grand prize, two top finalists will each receive $250, a Nintendo Wii™ console and Wii Fit Plus™ and three runners-up will each receive a $100 SpaFinder® gift certificate. Entries will be judged on clarity of expression, relevance to topic, and creativity/originality.

Additionally, an important component of America's Wellness Challenge and the entire "Life…supplemented" campaign is to urge consumers to participate in online social networks that focus on wellness.  Consumers can receive motivational health tips and updates on "Life…supplemented" and America's Wellness Challenge via Twitter (@wannaBwell) and Facebook. For more information on the three pillars of health and to enter the contest, visit

No purchase necessary.  See official rules for more information.  

About "Life…supplemented": "Life… supplemented" is a consumer wellness campaign dedicated to driving awareness about the mainstream use of dietary supplements as an integral part of a proactive personal wellness regimen that combines healthy diet, supplements and exercise. The campaign is managed by the Council for Responsible Nutrition, the leading trade association for the dietary supplement industry, under its affiliated 501(c) (3), the CRN Foundation. The dietary supplement category includes products such as vitamins, minerals, botanicals, sports nutrition, weight management and specialty supplements. More than 150 million Americans use these products each year to promote and maintain good health. Find out more about AlphaWELLS, WELLS, WannabeWELLS and OhWELLS by clicking on My Wellness Scorecard at

SOURCE Life...supplemented

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