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Physicians Interactive Acquires MedManage Systems
Date:4/1/2009

Extended Portfolio Meets Needs of Life Science Companies, Health Care Providers

LIBERTYVILLE, Ill., April 1 /PRNewswire-USNewswire/ -- Physicians Interactive LLC (PI), a leader in digital sales and marketing solutions, today announced the acquisition of MedManage Systems Inc., the nation's leading provider of online, on-demand prescription drug sampling. Under the agreement, MedManage is now a wholly owned subsidiary of Physicians Interactive LLC. Terms of the acquisition were not disclosed. PI is owned by Perseus LLC, a merchant bank and private equity fund management company.

The acquisition of MedManage, a PI partner, is part of PI's vision to support the expanding digital sales and marketing information needs of life science companies and their health care professional customers.

"MedManage is a valuable addition to the PI family. The company provides more direct-to-practitioner eSampling solutions to more major pharmaceutical companies and their brands than anyone else in the industry," said Donato Tramuto, CEO and vice chairman of Physicians Interactive Holdings, LLC. "We believe that this acquisition aligns nicely with the PI Digital Strategy and with the financial backing of Perseus LLC, allows us to expand our value proposition to our customers in the life sciences industry."

Based in Bothell, Washington, MedManage's eSampling solutions allow life sciences companies to efficiently reach more health care providers via its web-based Samples On Demand(TM) service which is powered by the company's regulatory compliant electronic drug sampling platform. Health care providers are able to obtain consistent supplies of medication samples to meet the needs of their patients by accessing the Sample Service via PI and other web-based portals operated by independent providers of medically-relevant information and services, pharmaceutical companies and healthcare organizations. The Samples On De
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SOURCE Physicians Interactive LLC
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