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Physician-rating websites are biased, says paper at INFORMS Healthcare conference
Date:6/14/2011

e "Sound of Silence" effect in selecting what physicians to rate.

Second, although authors find a strong correlation between the online ratings and offline population opinion, the association is strongest in the lowest quartile of opinions. These results suggest that online ratings are more informative when identifying low-quality physicians, but not as effective in discerning high quality physicians from median ones. The authors also confirm that patients are most likely to provide ratings for their most flagrant or negative experiences with physicians.


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Contact: Barry List
barry.list@informs.org
443-757-3560
Institute for Operations Research and the Management Sciences
Source:Eurekalert

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