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Phreesia Launches at DEMOfall 07
Date:9/24/2007

Introduces its proprietary PhreesiaPad

The first free automated patient check-in and education solution

SAN DIEGO and NEW YORK, Sept. 24 /PRNewswire/ -- At the DEMO Conference today, Phreesia(TM), the first company to offer a free patient check-in solution in the physician's waiting room, introduces it's offering. In addition to automating the check-in process, Phreesia delivers fully interactive relevant health and wellness content directly to the patient using its cutting edge wireless PhreesiaPad.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070917/NYM016LOGO )

(Photo: http://www.newscom.com/cgi-bin/prnh/20070924/NYM001 )

The Phreesia solution was designed with patient usability and physician continuity in mind. Incorporating data from extensive internal and third- party usability research, Phreesia delivers a wireless touch-screen and swipe- card enabled PhreesiaPad with an intuitive and adaptable user interface designed for patients with little to no computer experience. Providing consistent, completely legible, and easily updateable patient records improves the patient-clinician dialogue ensuring a higher quality of healthcare. "With Phreesia, my office can automate patient intake, making patient information completely legible and easy to find!" notes Dr. B. Abraham, MD of Snellville, GA. "Patients leave the office with their questions answered, feeling like they have been cared for."

Chris Shipley, executive producer of the DEMO conferences, said, "Understanding the precarious state of our national healthcare system, Phreesia is the first in the industry to tackle the problem with a fresh and innovative approach. Phreesia's solution adds significant value to healthcare, helping to solve a piece of the puzzle by empowering patients to become part of the process, engaging and educating them in treatment options and ongoing lifestyle changes."

"Physicians and patients have embraced Phreesia," said Chaim Indig CEO of Phreesia. "We are proud and excited to have the opportunity to deliver something to the market that serves the needs of patients and doctors alike without asking them to pay. Our modular approach maps us to the office workflow rather than forcing a one size fits all approach, adding significant clinical value instantly. We look forward to becoming a standard in all physicians' practices."

The Phreesia Solution Features:

-- Collects 100% legible documentation from patients

-- Replaces the patient clipboard and automates check-in

-- Records, prints and securely stores patient information

-- Remembers patients' previously entered information, thereby enabling

returning patients to verify, rather than re-enter, previously recorded

information

Phreesia product demonstration

Click on http://www.phreesia.com/demo.asp to see how it works.

Availability

Version 2.0 is available now.

About Phreesia:

Phreesia automates patient check-in and delivers fully interactive content direct-to-patients, designed to interface with physicians' existing and future technology. Replacing the traditional patient clipboard with a free wireless touch-screen and swipe-card enabled PhreesiaPad significantly improves the patient experience. Phreesia is backed by premier venture capital firms and draws on the expertise of a leading Medical Advisory Board.

About DEMO

Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information, visit http://www.demo.com


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SOURCE Phreesia(TM)
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