Navigation Links
Photos: Perot Systems Expands Healthcare Market Initiatives with Launch of Revenue Cycle Solutions Ad Campaign

PLANO, Texas, Sept. 2 /PRNewswire-FirstCall/ -- Perot Systems Corporation (NYSE: PER) today announced the launch of an expanded market initiative to help meet increasing demand for one of the company's most popular and successful healthcare industry IT services offerings: Revenue Cycle Solutions (RCS). In the past two years, Perot Systems' RCS services have enabled hospitals across the U.S. to collect more than $12.5 billion in accounts receivable.

To view the Multimedia News Release, go to:

Perot Systems' new market initiative begins with an ad campaign aimed at the healthcare industry's providers (hospitals and large physicians practices) to increase awareness of the company's RCS success and additional potential.

"Our RCS team has done an outstanding job as it continues to build upon last year's success," said Terry Armstrong, leader of the Perot Systems' Revenue Cycle Solutions group. "Whether a discrete project engagement is being sought or an outsourced relationship with an end-to-end revenue cycle solution is being explored, Perot Systems' Revenue Cycle Solutions has the capabilities and services to fit almost any need in today's global and international healthcare industry."

Through major healthcare trade publications, websites and e-newsletters, the campaign focuses on reaching C-level readership within the hospital market, primarily CFOs, by maximizing exposure in the major trade publications in the healthcare revenue cycle space -- Modern Healthcare, hfm (the magazine of the Healthcare Financial Management Association - HFMA), HealthLeaders and Healthcare Finance News. Three ads have been developed that metaphorically promote the RCS services, emphasizing revenue cycle outsourcing and project capabilities. Electronic formats of the ads will also appear on trade publication websites, in e-newsletters and in the HFMA 2009 Buyer's Resource Guide.

"The fall campaign is designed to increase market awareness of RCS through strategic placement of the ads and well-coordinated timing," Armstrong said. "Ultimately, our goal is to strengthen the sales pipeline and grow new business through enhanced lead generation efforts. We anticipate this campaign will assist sales efforts in the last few months of this year and in the long term."

To help further create awareness and generate leads, the campaign also consists of integrated elements with an e-mail and direct mail "call-to-action" component, an online strategy that includes search engine optimization (SEO) and multimedia distribution that includes displays of the ad in New York City's Times Square.

Conceptually, development of the campaign centered on the creative design of each ad to visually relay the message of the RCS service offering. Special attention was also placed on the overall message which positions RCS as the leader in its respective space by highlighting the expertise of RCS associates, years in the industry and impact on the industry. The result is a focused ad series that is strikingly different from other ads in the publications.

About Perot Systems

Perot Systems is a worldwide provider of information technology services and business solutions. Through its flexible and collaborative approach, Perot Systems integrates expertise from across the company to deliver custom solutions that enable clients to accelerate growth, streamline operations and create new levels of customer value. Headquartered in Plano, Texas, Perot Systems reported 2007 revenue of $2.6 billion. The company has more than 23,000 associates located in the Americas, Europe, Middle East and Asia Pacific. Additional information on Perot Systems is available at

This press release contains forward-looking statements that are subject to known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements. For factors that could affect our business and cause actual results to differ materially, please refer to our Annual Report on Form 10-K for the fiscal year ended December 31, 2007, as filed with the U.S. Securities and Exchange Commission and available at, as updated in our Quarterly Reports on Form 10-Q filed after such Form 10-K, for additional information regarding risk factors. We disclaim any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments, or otherwise.

(Logo: )

For more information contact

Tom Mitchell

Perot Systems Corporation


SOURCE Perot Systems
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Photos: New Survey Shows Many Successful Quit Smoking Attempts Made Without Advance Planning
2. Photos: Americas Chronically Ill Children Have New Hope with Hot Gift
3. Photos: Drink Wine and Live Longer - 1907 Madiran and Plaimont Wines of Southwest France Sponsor the Launch of The Red Wine Diet
4. Photos: Niavin Corporation Offers Pain Sufferers a New Way to Address Pain
5. Photos: Compact Barbell System With Flat, Streamlined Profile Travels Easily and Stores Conveniently
6. Photos: New Smoking Prevention Program Launched in Schools
7. Photos: New Kind of Health Care Reform Brings Five-Star Hospitality to Hospital Care
8. Photos: Los Angeles Non Profit Teams With US Troops Stationed in Baghdad and Buaytha in Bringing a 5-Year-Old Blind Iraqi Girl, Whose Father Stands Beside US Combat Team Against Al Qaeda, to the US for a Groundbreaking Artificial Corneal Transplant Surger
9. Photos: The Multiple Sclerosis Association of America Produces a Web Video on the Importance of MRIs
10. Photos: For the First Time Researchers Show Reversal of an Aging Marker in the Human Retina Correlated with Visual Improvement Using a Nutraceutical Matrix (Longevinex(R))
11. Photos: MIKE AND IKE(R) Lemonade Blends(TM) and Alexs Lemonade Stand Foundation Join facebook(R)
Post Your Comments:
(Date:11/30/2015)... ... November 30, 2015 , ... Holcomb ... the leading plastic surgery practices in Florida, is proud to announce that Dr. ... surgical innovations giant Ethicon Inc., a Johnson & Johnson Company. , Ethicon is ...
(Date:11/30/2015)... ... November 30, 2015 , ... The successful filing of an Investigational New Drug ... so important to this key industry segment, Regis Technologies has decided to sponsor and ... 4th at 11am EST. , Federal law does not allow new drugs to cross ...
(Date:11/30/2015)... ... November 30, 2015 , ... Healthjump, Inc. ... Inc., a Healthcare IT consulting, development and support company. The purchase will expand ... available within DataTrade to extend the services currently provided by Healthjump. ...
(Date:11/30/2015)... ... November 30, 2015 , ... GKhair & Tibolli team members and artists were ... held on November 8th and 9th at the Puerto Rico Convention Center, San Juan ... beauticians and top of the line fashion journalists. The San Juan Beauty Show carries ...
(Date:11/30/2015)... ... 2015 , ... Innovaacom, a leading provider of medical education ... of educational needs for pharmacists worldwide. The poll of pharmacists in Europe, Asia, ... online and face-to-face education for pharmacists who are fast becoming the new “gatekeepers” ...
Breaking Medicine News(10 mins):
(Date:11/30/2015)... HANOVER, N.J. , Nov. 30, 2015  Novartis ... portfolio at the 57 th American Society of ... leukemias, lymphomas and myelomas as well as supportive care, ... in addition to personalized cell therapies. The ASH Annual ... Orlando, Florida . Novartis Oncology . ...
(Date:11/30/2015)... and BOSTON , November 30, 2015 ... develop potential new medicines directed at up to 10 ... --> PFE ) to research and develop ... protein-coupled receptor (GPCR) targets across multiple therapeutic areas. ... drug discovery and development company and wholly-owned subsidiary of ...
(Date:11/30/2015)... 2015 Elbit Imaging Ltd. (TASE, ... today that it was informed by InSightec Ltd. ("InSightec"), that ... has approved its Exablate Neuro system to treat movement, ... --> Insightec,s Exablate Neuro platform is transforming ... two technologies: Focused Ultrasound, which is used to lesion ...
Breaking Medicine Technology: