Photo: Bryan Adams Unveils Hear the World Ambassadors Pho...( Musician/photographer captures cel...),Health

Musician/photographer captures celebrity images for non-profit hearing

awareness initiative

NEW YORK, May 2 /PRNewswire/ -- Bryan Adams, famed musician and official photographer of the Hear the World initiative, today introduced his photography collection of Hear the World Ambassadors to the public in an interactive exhibit. Last night's opening was timed to celebrate the beginning of Better Hearing and Speech Month.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/hear-the-world/32993/

Hear the World is a global initiative raising awareness about the importance of good hearing and the impact of hearing loss. For the Hear the World exhibit, Adams has photographed several notable musicians including Mick Jagger, Amy Winehouse, Placido Domingo, Joss Stone, Lindsay Lohan, Annie Lennox, Michael Buble and many others. Each image features a celebrity ambassador in a conscious pose of "hearing."

Because music is a universal language that goes beyond geographical, social and linguistic boundaries, it is the chosen medium to spread the message of Hear the World. The initiative was launched in 2006 by innovative hearing device manufacturer Phonak. As part of the initiative, the Hear the World Foundation was set up to provide support to those with hearing loss around the world.

"I'm excited to lend my support to such an important cause," said Adams. "As a musician, I'm naturally sympathetic to an initiative dedicated to helping people appreciate and preserve an individual's sense of sound. I hope this exhibit helps to remind people of the tremendous value of their hearing."

To make the Hear the World Ambassadors exhibit a "listening experience" the exhibit also features interactive sound elements, such as a sound art installation in which visitors can participate. Additionally, visitors can
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