Navigation Links
Philip Morris International Forced to Drop Another Concert Sponsorship; Philippines Health Department Applauded for Taking Action
Date:8/29/2008

WASHINGTON, Aug. 29 /PRNewswire-USNewswire/ -- The following is a statement by Matthew L. Myers, President, Campaign for Tobacco-Free Kids:

For the second time in a month, Philip Morris International has had to withdraw sponsorship and promotion of a concert in a developing country after coming under international criticism for engaging in cigarette marketing that appeals to children.

This time, Philip Morris International has been forced to withdraw from an August 30 reunion concert in the Philippines by the popular Filipino band Eraserheads, which has been called the "Beatles of the Philippines." The concert is moving forward with a non-tobacco sponsor. In July, Philip Morris International withdrew its sponsorship of singer Alicia Keys' concert in Jakarta, Indonesia, after it faced public criticism and Ms. Keys called for Philip Morris' withdrawal.

In the Philippines, Philip Morris International withdrew after health advocates protested the company's involvement and the Philippines Department of Health warned the company that its sponsorship and related marketing violated the country's tobacco regulation law. The law prohibits all forms of tobacco advertising in mass media including the Internet, places strict restrictions on other tobacco promotional activities, and bans tobacco company sponsorship of concerts and other events.

We applaud the Philippines Department of Health for setting an international example by taking aggressive action to enforce the country's tobacco control law and protect Filipino children from this blatant effort to market cigarettes to them. With this action, the Philippines government is taking seriously its obligations under the World Health Organization's international tobacco control treaty, the Framework Convention on Tobacco Control, which among other things calls on ratifying nations to ban all tobacco advertising, promotions and sponsorships.

Nations should act quickly to implement this and other provisions of the treaty and protect their children from being exposed to the tobacco industry's insidious marketing tactics. We also call on Philip Morris International and all tobacco companies to immediately stop all tobacco sponsorships and promotions, not just when they are caught red-handed as in the Philippines and Indonesia.

In the United States, Philip Morris USA and other major tobacco companies are prohibited from engaging in brand name sponsorships of concerts under a 1998 legal settlement with the states. However, in developing countries, tobacco companies continue to sponsor concerts by famous musicians, which health advocates have condemned as an effective means to market cigarettes to children and to circumvent restrictions on more traditional tobacco advertising.

In the Philippines, those seeking tickets to the Eraserheads concert had been directed to http://www.marlboro.ph, a web site run by Philip Morris International's Philippine subsidiary. To receive tickets and information, visitors to the web site had to provide personal contact information that would allow Philip Morris International to send them promotional materials for cigarettes. Additionally, the reunion concert had generated enormous Internet buzz that often mentioned the Marlboro web site and brand name, providing enormous publicity for Philip Morris International's best-selling cigarette brand.

Based in Washington, DC, the Campaign for Tobacco-Free Kids is a leader in the fight to reduce tobacco use and its devastating consequences in the United States and around the world. As part of the Bloomberg Initiative to Reduce Tobacco Use, the Campaign works with governments and non-governmental organizations in promoting and implementing public policies to reduce tobacco use. Visit http://www.tobaccofreecenter.org.


'/>"/>
SOURCE Campaign for Tobacco-Free Kids
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Philip Morris International Caught in Philippines in Another Concert Sponsorship
2. Craig W. Philips Takes Helm at CTI
3. The Cambridge Group Names Philip Marineau a Director
4. Philips Web Site Offers Seniors and Caregivers Tips and Techniques for Preventing Falls
5. Shareholders Demand Philip Morris USA Stop Interfering in Health Policy
6. AUDIO from Medialink, Oral Health America & Philips Sonicare: National Smile Month - Giving Americans Something to Smile About Survey Reveals State of Americans Oral Health
7. International Diabetes Federation gives grant to Philippine diabetes education program
8. Lombard Makes Investment in The Medical City, a Leading Philippine Hospital and Healthcare Provider
9. Pilates Day(TM) Celebration 2008 at St. Philips Academy, Newark, NJ Saturday May 3, 2008; 1 - 3pm
10. Philips Supports the Boston Marathon as the Sole Provider of Life-Saving Medical Devices
11. VIDEO from Medialink and Philips: Philips Electronics Unveils First Imagination Light Canvas at the New Mercy Medical Center in Rogers AR
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:4/29/2016)... ... 2016 , ... Memorial Healthcare System Graduate Medical Education ... that it has received accreditation for its residency program on Physical Medicine and ... Memorial is currently pursuing, including Pediatrics and Internal Medicine. This accreditation allows the ...
(Date:4/29/2016)... ... 29, 2016 , ... The American workforce is on everyone’s ... Most importantly, employees are the single most important asset in creating value and ... , Just under half of American workers are emotionally checked out with low ...
(Date:4/29/2016)... , ... April 29, 2016 , ... Coast Dental Fort ... 2016, at its new location in the Exchange Furniture Mall at 112 Vilseck Road ... a 50-inch Samsung Smart TV. Plus attendees will have the opportunity to meet general ...
(Date:4/29/2016)... ... 2016 , ... Mobility Designed is redefining mobility with their patent pending ... Crutch evenly distributes body weight from the elbow to the forearm. In consumer ... than with other crutches. , Co-founders Max and Liliana Younger were inspired to design ...
(Date:4/29/2016)... ... April 29, 2016 , ... Dr. Robert Mondavi, one of ... improve smiles. Cosmetic dentistry is a fast-growing field as more patients are discovering the ... to learn more about the options currently available to them and which ones might ...
Breaking Medicine News(10 mins):
(Date:4/27/2016)... Shire plc (LSE: SHP, NASDAQ: ... Financial Officer, will present at the Deutsche Bank 41st Annual ... on Wednesday, May 04, 2016, 10:00 am EDT (15:00 BST). ... the Presentations and Webcasts section of Shire,s Investor website at ... be available on this same website for approximately 90 days. ...
(Date:4/27/2016)... April 27, 2016 Oasmia ... developer of a new generation of drugs within ... survival results for Paclical/Apealea in the Phase III ... with epithelial ovarian cancer. These preliminary results showed ... combination with carboplatin versus Taxol in combination with ...
(Date:4/27/2016)... FRANCISCO , April 27, 2016 ... expected to reach USD 2.06 billion by 2022, ... Research, Inc. Increasing consumer awareness towards a healthy ... the next seven years.      (Logo: ... diet intake coupled with rising health treatment expenditure ...
Breaking Medicine Technology: