Pfizer Launches 'Think Science Now'( - Program will celebrate inspiring...),Health

- Program will celebrate inspiring scientists and their commitment to

advance global research -

NEW YORK, June 24 /PRNewswire/ -- Underscoring its commitment to scientific advancement, Pfizer Inc will launch Think Science Now, a science awareness program to promote exceptional researchers who have devoted their lives to unraveling the mysteries of biology, chemistry and human disease. A major part of the program will include profiles of outstanding scientists on Big Think, an interactive social networking site that provides information and discussions on politics, law, business and science as a means to support greater public dialogue on thought-provoking issues of national importance. Think Science Now (http://www.pfizer.com/thinksciencenow) seeks to help the public understand science by hearing directly from scientists who share their common values.

The program complements Pfizer's sponsorship of NOVA scienceNOW, a weekly television news magazine from the producers of NOVA that airs on PBS stations across the country beginning June 25, 2008 and includes a scientist profile in each episode.

"NOVA scienceNOW is devoted to the public understanding of scientific research. By profiling scientists on the show, viewers get a look into the personal and professional lives of scientists behind the cutting-edge research, and we hope they come away inspired by their stories," says Paula Apsell, senior executive producer of NOVA and NOVA scienceNOW. "We are thankful to Pfizer for their support of this summer's season and applaud their efforts to create online content that will further recognize scientists worldwide."

Think Science Now on Big Think will feature weekly profiles of exceptional scientists who will discuss their motivation to become scientists, share perspectives about their work, and make their advanced research uncomplicated and easy to u
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