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Peyton Marshall Joins LeveragePoint Innovations Board

Dr. Marshall brings over 23 years of experience in senior financial and operating roles, investment banking and business development to LeveragePoint's Board of Directors.

Cambridge, MA (PRWEB) March 10, 2010 -- LeveragePoint Innovations Inc. (, a leading-edge provider of B2B Customer Value Management software for marketing and sales, today announced that entrepreneurial advisor and seasoned financial executive Peyton J. Marshall, Ph D., has joined the company's Board of Directors.

Dr. Marshall brings over 23 years of experience in senior financial and operating roles, investment banking and business development to LeveragePoint's Board of Directors. He has raised over $500 mm for companies through public and private financings and business development. Prior to his current role serving as a consultant to life sciences companies for financing, operations and business development, Dr. Marshall served as Executive Vice President and CFO of Panacos Pharmaceuticals, including a seven-month period as Acting CEO. He was Senior Vice President, Finance and Administration and CFO of EPIX Pharmaceuticals from 2002 to 2005. Prior to that, he was CFO of The Medicines Company from 1997 to 2002, playing an important role in its IPO, the launch of its first drug and the execution and implementation of a number of licensing and collaboration transactions.

From 1985 to 1997, Dr. Marshall was an investment banker with UBS, Goldman Sachs and First Boston, mostly based in London, with his primary activity working with clients on structured transactions and financing. From 1981 to 1985 he was an Economics faculty member at Vanderbilt University. He holds an A.B. in economics from Davidson College and a Ph.D. in economics from the Massachusetts Institute of Technology.

“We are fortunate to have so skilled a financial and entrepreneurial leader as Peyton Marshall on our Board” said Steven Forth, CEO of LeveragePoint. “At a time when we are growing beyond our initial offerings and at a more rapid pace, Peyton’s expertise will be a huge asset for LeveragePoint.”

“I am delighted to join the LeveragePoint team at such an interesting time in the Company’s growth,” said Dr. Marshall. “I am impressed with the Company’s capabilities and progress in inventing and installing software products (as Software as a Service) in a number of client companies, including several in the Fortune 100. I believe that LeveragePoint is uniquely situated to capitalize on the emerging trends and software needs in business to business marketing and look forward to helping as it accelerates to meet the opportunity.”

About LeveragePoint:
LeveragePoint Innovations Inc. is a leading-edge provider of software-as-a-service solutions for Customer Value Management, helping business-to-business companies prove their product’s value relative to their competition. LeveragePoint's online smart tools define key value drivers and communicate this information through the sales force to customers, enabling companies to capture additional value in higher prices and faster sales. LeveragePoint’s Customer Value Management Suite was designed by the world's leading experts from the Strategic Pricing Group including Tom Nagle and John Hogan, capturing their expertise in software to help companies create, communicate and capture the full value of their products and offerings. LeveragePoint uniquely provides an integrated platform for both marketing and sales, facilitating communication between the two. LeveragePoint Innovations Inc. is headquartered in Cambridge Massachusetts with clients and services worldwide.

Michael English
menglish (at) leveragepoint (dot) com
P: (617) 252-2029


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