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Peter Nielsen Has a New Home on WXYZ-TV!
Date:3/3/2009

SOUTHFIELD, Mich., March 3 /PRNewswire/ -- WXYZ is proud to announce that Peter's Principles, featuring health and fitness expert Peter Nielsen, will now be seen exclusively on Channel 7 in the Detroit Market beginning March 20, 2009.

For more than 15 years Peter Nielsen has hosted the nationally syndicated Peter's Principles TV and radio shows. He is the author of numerous books and videos on health and fitness and is a frequent contributing writer for local and national health related publications. He is also an award winning personal trainer. Now he is bringing his wealth of experience and passion for health and fitness to Channel 7.

"We are excited to begin airing Peter Nielsen's program on WXYZ-TV," announced Bob Sliva, VP & General Manager. "This is an opportunity for us to reinforce our commitment to providing the latest and most relevant health, fitness, and nutrition information to our community. We are pleased to have Peter join the Channel 7 Family."

"This partnership allows me to really get back to my roots of being more accessible to the viewers and to be able to work with a team that really strives to make a difference where we live," said Nielsen. "Now more than ever we all need to do what we can to help one another. I, for one, am very excited about this incredible opportunity and I can't wait to get started!"

The half hour program will air the third Friday of every month from 12:30 - 1:00 pm following Action News at Noon. The show will then be repeated the following Saturday from 4:30 - 5 am.

Every Saturday Peter will join the WXYZ morning anchors to be part of their newscast with simple health & fitness tips the whole family can use.

WXYZ viewers will also be able to ask Peter specific questions by going to wxyz.com/AskPeter or www.peternielsen.com.

    For more information contact:
    Diane Charles, Local Program Manager
    (248) 827-9402
    dcharles@wxyz.com


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SOURCE WXYZ
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